Sound the innovation klaxon and ready your tasting glass, because last week Amsterdam’s Spirited Union Distillery debuted what it believes to be the world’s first botanical white rum. Here, founder…
Sound the innovation klaxon and ready your tasting glass, because last week Amsterdam’s Spirited Union Distillery debuted what it believes to be the world’s first botanical white rum. Here, founder Ruben Maduro gives MoM the lowdown on his lemon and blue eucalyptus-spiked agricole bottling – and explains why flavour innovation and transparency are crucial in the mission to broaden rum’s reach…
When it comes to deciphering the meaning behind a distillery name, there’s no ambiguity when it comes to Spirited Union. At the Amsterdam-based site, the team brings rum and botanicals – real ones, no artificial flavours in sight – together in one pioneering bottling, ‘til drinks do them part. The most recent nuptials? Union Lemon & Leaf Rum, launched just last week, brought together in holy matrimony by founder and rum aficionado Ruben Maduro.
“We started about three and a half years ago on a mission to add a new approach to the rum category,” explains Maduro, who grew up on the Caribbean on the island of Aruba. “I’ve always been disappointed with the amount of sickly-sweet and artificially-flavoured rums, and really wanted to combine flavours with rum in an honest way – completely transparent, with real botanicals, so I started looking for rums from specific distilleries and regions that have certain flavour characteristics.”
Spirited Union HQ: where botanical magic happens
By adding botanicals, Maduro wanted to evolve those flavours and shake up the category by creating an entirely new rum style. With Union Lemon & Leaf Rum he sought to create a “fresher drinking experience” and set about pairing vegetal, earthy rhum agricole from Mauritius – made by distilling sugar cane juice –with citric, herbal botanicals. “We infused the agricole with Amalfi lemons and then redistilled it to create a citrus rum distillate,” he outlines.
They did the same with Blue Mountain eucalyptus from Australia, which introduces menthol notes, and again with Uva Highland black tea, a Sri Lankan tea grown at high altitudes. “It’s very similar to white tea in terms of flavour and it’s a great flavour conductor,” Maduro continues. The mix was rounded out with kina bark, sarawak pepper and sarsaparilla root, to “bring a bit of that robust spiciness you want and expect from an agricole”.
The bottling follows the launch of Union Spice & Sea Salt (originally known as Union 55 Rum – same recipe, but recently rebranded) earlier this year, which sees cask-aged rum from Barbados macerated with Madagascan vanilla and cloves, Guatemalan cardamom, raw Peruvian cacao and mineral-rich Añana sea salt for 55 days. Regardless of whether they’re experimenting with dark, golden or light varieties, allowing the rum to shine is key, he says.
Smell those lovely botanicals!
When formulating the recipe, the team starts by picking out the most prominent characteristics of the base spirit. “Rum is very diverse, there’s a lot of different styles, so we look at the flavour notes and aim to amplify those with the botanicals,” says Maduro, as opposed to working towards a designated botanical profile. Since no single standard exists for what constitutes rum – the category is revered for many reasons, but consistent rules and regulations certainly aren’t among them – there aren’t any definitive legislative hurdles for Spirited Union to overcome. Instead, “the challenge for us is, like any start-up brand, going against the status quo established by the bigger brands,” he adds, “being creative about the category and introducing new approaches to broaden rum’s reach.”
In moving away from the traditional spices and ingredients associated with flavoured rums, the team hopes to tap into a different drinking occasion, he continues. “Most rums are dark, heavy, indulgent and rich, so we’re trying to add some excitement to the white rum end of the category,” says Maduro. “There’s a lot going on already in terms of ageing and traditional authentic rums but not much in the lighter segment.”
This, in turn, will no doubt broaden the category’s appeal for rum newbies. For the devout G&T drinker, a botanical white rum and tonic will taste far more familiar – and appealing – than a neat finger or two of its oak-aged counterparts. Speaking of serves, how to imbibe Union Lemon & Leaf Rum? Maduro suggests grabbing a copa glass, filling it with plenty of ice and topping a measure with your favourite tonic. Alternatively, try mixing with a botanical soda, or get creative with a cocktail: Highballs, Sours, or any refreshing long drink you fancy – just don’t forget to raise a toast to the happy couple.
It’s been a busy ol’ Rum Month, so we thought we’d take some time to have a look at a few of our favourites to round the month off deliciously….
It’s been a busy ol’ Rum Month, so we thought we’d take some time to have a look at a few of our favourites to round the month off deliciously.
Some people know July as “I’m going to see that one big movie and maybe I’ll go to a park to kick a ball” month. Others know it as “my boss won’t look at me funny for coming to the office wearing shorts” month. Ice cream van owners probably know July as “aw beans, I’m going to need to order more flakes” month. While these all may be correct, they are all missing one important thing. July is Rum Month. That important fact is the catalyst for this blog post’s existence, because we’re taking a moment to show off some of our favourite rums that we enjoyed during Rum Month!
The last day of July is Black Tot Day, which commemorates the last ever daily rum ration issued by the Royal Navy on 31 July 1970. Though the bosun’s call of ‘Up Spirits’ no longer rings out, Navy rums are still very much a thing. As such, it’s only right that we kick off this rum round up with the incredible Pusser’s ‘Gunpowder Proof’ Black Label, produced in accordance with the Admiralty’s recipe and bottled at a generous 54.5% ABV. You can expect all sorts of dark fruit, brown sugar and dry spice notes running through this one.
If you’re looking for a particularly punchy rum for… Well, for punches and the like, then Pineapple Grenade is exactly what you’re after. Built around a molasses-based rum from the ever-excellent Diamond Distillery in Guyana, Pineapple Grenade is flavoured with a secret mix of spices as well as salted caramel and the eponymous pineapple. It’s bottled at 65% ABV, which we agree, is rather strong indeed. You’ll want to dilute it well in your mixed drinks – speaking of which, this stuff goes excellently with ginger ale.
When you think of countries where rum is produced, Thailand probably doesn’t spring to mind. Which is too bad, because it turns out that tucked away in the north-east of Thailand, there’s a distillery making some fascinating rum with an eco-friendly approach. This rum from the Issan Distillery was bottled by That Boutique-y Rum Company, and made using the juice from red sugar cane (as seen on the label). It’s full of classic rhum agricole funkiness, with hints of fresh berries and vanilla coming through later on.
Got a hefty wodge of cash that you’re looking to turn into a very special bottle of rum? Havana Club can certainly help with that endeavour. Máximo is an extra añejo Cuban rum expertly crafted by maestro ronero Don José Navarro using some incredibly well-aged stocks, with only 1,000 bottles produced each year. You might be thinking “Gosh, that sounds nice, I bet it comes in a very fancy bottle…”, and you’d be absolutely right. Máximo is presented in a handmade crystal decanter alongside a sufficiently weighty crystal stopper.
We’re finishing things off here with another reference to Black Tot Day – this time it’s a shout-out to the grog tub, the robust vessel from which tots were dispensed up until 1970. You’ll see one of these on the label of Rumbullion!, a marvellous spiced rum featuring the likes of Madagascan vanilla, orange peel, cassia, clove and cardamom alongside the high-quality Caribbean rum. A terrific cockle-warmer, but more than suitable for enjoying on a warm evening with ice and a good whack of lime.
To kick off Rum Month in style we see if an expression that claims to be ‘the boldest spiced rum in the world’ lives up to its name… The world…
To kick off Rum Month in style we see if an expression that claims to be ‘the boldest spiced rum in the world’ lives up to its name…
The world of spiced rum is a confusing place. It wasn’t long ago that it seemed it was condemned as just a party drink. The black sheep of the rum family. It has even been debated if the category can even be classified a rum. Which is not a great start. It’s generally useful if people believe that you are what you claim to be (hot dogs being a notable exception).
But the last few years have demonstrated that there’s more to spiced rum than poorly made, vanilla-drenched and pirate-infested nightmares. Blenders, bottlers and distillers are increasingly keen to capitalise on a market hungry for innovative flavoured booze. Even spiced rum haters should be able to find an agreeable bottle they like if they look hard enough.
In steps Berry Bros. & Rudd distribution arm Fields, Morris & Verdin., which released its own attempt at a premium spiced spirit with Spice Hunter Boldest Spice Rum, a Mauritian rum blended with 13 spices.
Spice Hunter, surrounded by spices. It’s probably going to be spicy.
The first thing that stands out about Spice Hunter is its title, which contains an ambitious claim. Fittingly the vivid orange, white and black colour scheme, enlarged block capital text and overall presentation is also bold. Behind all of that, you’ll see a man on a boat. His name is Pierre Poivre and he was the inspiration for Spice Hunter. You know Pierre, right? The 18th-century botanist turned spice smuggler? Jeez. Read a book.
Poivre began his career after he noticed there was an abundance of spices growing on the Dutch-owned islands of Indonesia, where he was recovering after losing his arm while fighting the British (a wooden arm isn’t quite as iconic, is it?). Back then, spices fetched more than gold and the death penalty was imposed on any ‘spice hunter’. That didn’t stop our Pierre, oh no. His smuggling career was so successful that it is said he single-handedly broke the Dutch monopoly.
Between this rum’s name and the story, there’s a billing to be lived up when it comes to the spice blend. Fortunately, Fields, Morris & Verdin didn’t let us down there. A total of 13 spices feature in Spice Hunter, including allspice, caraway, cardamom, chilli, cinnamon, clove, cubeb, elemi, ginger, nutmeg, pepper, pimento and, of course, vanilla. That’s one packed blend. Quite a bold spice blend, you might even say.
Of course, a truly great spiced rum doesn’t just have a great spice blend, the base rum needs to be up to scratch too. In this case, the rum used in Spice Hunter is a column distilled single-estate rum from the Medine Distillery in Mauritius. For all the marketing bumf and playful claims, FMV isn’t messing about here.
At the time of release, Jack Denley from FMV said: “Spice Hunter is designed for the modern drinker; complex, approachable and undeniably bold.” It’s still very much expected that you play with this spiced rum and Denley wanted to make it clear that this is a rum that “doesn’t get lost in the mix”.
It also “challenges you to make a bold move”. There’s even a cheesy video (above) that cements this message. But don’t let it put you off, this spirit stands up to scrutiny. Fiery spices are certainly there and make their presence known without hesitation, but there is enough sweetness to act as a counterpoint. Most pleasingly, that sweetness is not saccharine or cloying. The spicing itself appears to have been infused, so it comes across as authentic and not at all artificial.
Is it ‘the boldest spiced rum in the world’? No, instead, rum fans should enjoy Spice Hunter as the intriguing, warming and satisfying drink that it is, especially at the price. It’s custom made for cola, cutting through the sticky sweetness and lifting the whole drink. But there’s also a number of cocktails it would shine in like a Cubanita (rum Bloody Mary), for example. Luckily the brand has a few suggested serves so you don’t have to do the hard work yourself, and we’ve them listed below our customary tasting note. Make a bold move, or something.
Nose: Fresh ginger initially, then long pepper, cardamon and heaps of aromatic cloves. More spice comes in the form of green peppercorns, allspice and a couple of drying dashes of nutmeg and pimento before cinnamon pastries, cola cubes and vanilla pods add a balanced sweetness. A hint of spent firework adds something interesting underneath.
Palate: More cinnamon, clove and an earthy twist of black pepper, then root beer, gingerbread and mulled fruit.
Finish: Short and delicately sweet, with earthy and dry spice lingering underneath.
Spice Hunter & Cola
Ingredients: 25ml of Spice Hunter and 150ml of cola.
Method: Build in a glass over cubed ice and garnish with an orange wedge. If you mess this one up, I suggest letting someone else handle the cocktails for the time being.
Ingredients: 30ml of Spice Hunter, 30ml of orange juice, 22.5ml of agave syrup, 22.5ml of Grand Marnier, 15ml of lime juice and a dash of grapefruit bitters.
Method: Combine all ingredients in a cocktail shaker with ice and shake that bad boy up. Strain into your glass and then garnish with an orange wheel. If you’re a total badass, make the dehydrate the orange and add a spritz of mezcal spray over the glass.
Well, it feels like summer might finally be here to stay. We were up in Edinburgh this week and the city was bathed in sunlight. Everybody seemed a bit surprised….
Well, it feels like summer might finally be here to stay. We were up in Edinburgh this week and the city was bathed in sunlight. Everybody seemed a bit surprised. This weekend the lidos, paddling pools and beaches of Britain will be full of cheery people eating ice cream and sipping cold drinks. And the main topic of conversation among those over 18 will be… booze, of course! You thought it would be something else beginning with ‘b’ didn’t you? And so, to make you king of the conversation, we’ve rounded up the most interesting stories of the week. Simply read, learn and regurgitate to your friends and they will be amazed at how ‘with it’ you are. Though perhaps don’t use the phrase ‘with it’.
You can carry this on Eurostar, but you can’t drink it
Eurostar booze crisis resolved
There was panic among Britain’s booze enthusiasts this week when it was discovered that Eurostar had changed the policy on carrying bottles on its trains. Previously travellers were free, unlike on planes, to carry wine, spirits or beer in their hand luggage, but the new rules limited passengers to one bottle of wine, four bottles of beer and no spirits whatsoever. The drinks world was up in arms. Joe Fattorini from The Wine Show said: “This new rule fromEurostar officially ends the whole point of Eurostar for any wine producer coming to the UK.” When people asked for clarification, Eurostar commented the rules had changed to “maintain a pleasant environment on board for all our travellers”, and that passengers could pay to have their baggage checked, at £30 per item. Suddenly all the money you have saved on that bottle of Cognac has disappeared. But thanks to a concerted effort from, among others, travel writer and campaigner Mark Smith, aka. the Man in Seat 61, Eurostar clarified its rules: passengers are only allowed one bottle of wine, four beers and no large spirit bottles, to drink on the train, but “we are happy for customers to bring unopened bottles of alcohol to take on to their destination”, it now says on the site. Problem solved. Thank you, Eurostar, for listening to your passengers.
This Laphroaig 1995 could be yours via new online auction site, Cask 88
New online auction site launches for whisky in cask
There can be few whisky lovers who haven’t dreamed of owning their own cask of the good stuff. Now acquiring your dream barrel has got that bit easier with the launch of a new online auction site especially for whisky in casks, called Cask 88. Just register with the site and you’re ready to go. Casks are listed with a photo and information about distillery, age, cask type, ABV and roughly how many bottles you could get out of it. So, for example there’s currently a cask of Laphroaig at £25,000 which was distilled in 1995. It weighs in at 55.4% ABV and you should be able to get 186 bottles of delicious smoky goodness. The site takes a 10% commission and offers two years storage free, after that it will cost £50 per year. And when the time comes to bottle your cask, you will have to pay VAT and duty. Auctions will take place monthly, including valuable old whiskies like that Laphroaig as well as young casks that should, hopefully, grow in value. And of course, don’t forget that even if you don’t make any money, you do have whisky. Which you can drink.
One day this will be whisky
Yorkshire’s self-built distillery begins whisky production
The wonderful Cooper King Distillery over in Yorkshire has officially announced the start of distillation of its inaugural single malt whisky! Clearly everyone is just as excited as we are, as the distillery sold out of its pre-order whisky casks after just 10 days. Locally-grown Yorkshire barley will be traditionally floor-malted in England’s oldest working maltings, before it is mashed and fermented at the distillery itself. It will be distilled in a unique Tasmanian copper pot still, and matured on-site. “We may be one of the smallest whisky distilleries in England, but what matters to us is not the quantity of whisky produced, but the flavour of that whisky, its provenance, and the story behind the spirit,” co-founder Abbie Neilson commented. “Sourcing great barley, working with a superb master cooper, and carrying out mashing, fermentation, distillation and maturation under one roof allows us to truly celebrate terroir.” The new spirit will be “robust, flavourful, and unlike any other in the country”, and influenced by the founders’ work with award-winning Tasmanian whisky distilleries. “Five years ago Abbie and I quit our jobs, flew to Australia, and fell in love with the Tasmanian way of making whisky,” added fellow co-founder, Chris Jaume. “Since then we have worked incredibly hard to realise our dream of distilling an English whisky underpinned by craftsmanship, honesty and adventure. We are thrilled that the day has come, and malt spirit is flowing at the distillery.” We, along with many others, eagerly await the day that the spirit will come of age, and be enjoyed as whisky. May the countdown begin!
There’s no added sugar in Pinkster gin (though there is in the tonic)
Tabloids take aim at sugar content in gins
Gin fans have been on a bit of a rollercoaster ride the last few days. Yes, we’re in the midst of Negroni Week (more on that shortly). That’s always a winner. But we’ve also seen a raft of press coverage around the unexpectedly high sugar content in gin – with contemporary pink gins very much highlighted (just have a search on social if you want to see the article(s)). Whether you would just rather not know, or reckon that being well-informed is the best course of action (the side we come down on), there was a WHOLE load of chatter. Pinkster Gin even weighed in. “The report on sugar levels in flavoured gins makes for disturbing reading as many gin-lovers will simply have no idea that they’re playing sugar roulette,” said MD Stephen Marsh, stressing that there’s no added sugar in its production. That Boutique-y Gin Company was also in the social spotlight for its ‘no added sugar’ claim when Chocolate Orange Gin went viral. Do you care whether or not your gin has added sugar? What about your tonic water? Or would you just rather kick back with a refreshing G&T and forget about all the nutritional deets? Let us know on social or in the comments below.
Circolo Popolare is Italian booze heaven
Circolo Popolare throws open its doors
We love a good shindig at MoM Towers, so when we were invited to the launch night of new Italian bar and restaurant Circolo Popolare, we knew we were in for a treat. The save-the-date said there was 400 litres of spritz to get through, for goodness sake! What we weren’t quite prepped for was the exuberance of the flower-filled space, the chandeliers, the general opulence. This is a Sicilian embassy in the middle of Fitzrovia, complete with a terrace! The banquet was incredible – if the initial impression of the burrata, pizza and gelato is anything to go by, one could happily feast there for days. And there was a Negroni bar (a tip-top way to celebrate Negroni week). AND the alabaster walls were lined with 20,000 bottles of Italian spirits! No need for a passport, Circolo Popolare brings all the celebratory summer vibes we need. London folk: get in there quick.
This is what’s known as a ‘cookout’
Smooth Ambler Cookout comes to London
Diaries out, folks – 4 July is approaching, and US whiskey brand Smooth Ambler is determined to get Londoners in the mood for all things Americana. On Sunday, the Smooth Ambler Cookout is coming to East London! Strongroom Bar’s outdoor terrace is playing host, and guests can expect bourbon, bluegrass and barbeque food aplenty. So what is a ‘cookout’? Basically it’s the word for the whole event – we Brits might refer to the whole shebang a ‘barbeque’, but in Smooth Amber’s West Virginia, a ‘cookout’ encompasses it all. Want in? Tickets are £10, and include a Smooth Ambler cocktail, and unlimited access (mmmmmm, unlimited access) to the barbeque from 3-5pm. More info is available here. Time to start working up an appetite!
Kraken’s Perfect Storm, frankly it looks terrifying
Kraken Rum launches restaurant inside a thunderstorm! (Literally)
You’ve heard of 4D cinemas, but how about a 4D dining experience? The Kraken Black Spiced Rum has taken the phrase ‘cooking up a storm’ quite literally to the next level, with a brand new immersive 4D restaurant where you are, indeed, inside a storm. It’s called ‘Dining in a Perfect Storm’, inspired by the tumultuous waters home to the mythical Kraken. You’ll be subjected to state-of-the-art technology, recreating extreme stormy weather indoors. Expect real rainfall (1,000 litres of rain will fall from the ceiling every minute), howling cyclonic winds, flashes of lightning and booming thunder. You’ll be given a raincoat, though perhaps skip on the blow-dry for this dinner date. It all sounds rather intense, though we’ve been assured that The Kraken cocktails are best without a hefty serving of rain water, so perhaps it’s not as bad as it sounds. After the worst of the (indoor) weather, slightly damp diners will enter the ‘eye of the storm’, where the winds drop and the rains subside. Luckily it’s during this time that dinner is served, with a jet-black menu of dishes crafted using naturally black ingredients and natural black food colouring, with options such as squid ink linguini or even The Kraken black ice cream. Better be snappy though, it’s only running for two days on 12 and 13 July.
Tokyo Mule at Kurabu
Cocktails at Chelsea’s Kurabu
There’s a new addition to Chelsea’s plethora of cocktail bars and restaurants; we headed over to Kurabu (which means clubhouse in Japanese) at Dinings SW3. Up on the mezzanine, it’s cosy and modern while still retaining a somewhat traditional feel. We started the evening with the super floral and delicate Kurabu Spritz, containing Umeshu plum sake, Tio Pepe Fino sherry, rhubarb, cardamom and R de Ruinart Brut. Quite literally perfect for a summer’s evening. Then there was the super zesty Haru Gimlet, with Roku Gin, lemongrass, elderflower, ginger and fresh lime. It must be said, the food was also exquisite. The standout dishes for us were the fabulously innovative Crispy Rice, deep fried sushi rice with fish tartare alongside, and the deliciously decadent Mini Buns, homemade and soft steamed burger buns filled with either teriyaki wagyu beef or shrimp tempura dressed with spicy sweet chilli and sesame. Truly mouthwatering. We then finished with a Kurabu Negroni (well, it is Negroni week after all) and a delicious Tsuyo Old Fashioned with Nikka From Barrel, chocolate bitters and fig leaf liqueur. Truly outstanding drinks, and while the Tokyo Mule also caught our eye, with Hennessy VSOP, MUYU Vetiver Gris and blueberry shrubs, topped up with ginger beer, you can’t have ‘em all. We’ll try them all one day!
In exciting whiskey news, four fabulous new bottlings have been announced, the products of a partnership between the wonderfully experimental Balcones Distilling in Texas and That Boutique-y Whisky Company. As you would expect, they’re wonderfully experimental. Firstly, there’s the first batch of Balcones Two Year Old, a two-year-old single malt finished in a Balcones brimstone cask, said to have notes of smoky bacon, hickory, mesquite and camp fires. Then, Balcones Three Year Old, and this single malt that has been part-aged in a Tequila cask for 24 months. Super exciting and interesting stuff. Finally, there’s Balcones Two Year Old, another single malt spirit, though this one has been finished in an oloroso sherry cask, making it the third sherry cask matured single malt from Balcones. Dave Worthington, That Boutique-y Whisky Company’s brand ambassador stated, “Balcones has a special place in my heart as the first ever whisky festival I worked was for Balcones, so I’m so happy to see some of their Texan spirits wrapped up in our Boutique-y labels. Y’all gonna love this y’all (in my best Texas accent).” Finally, there’s also a mysterious fourth spirit which has yet to be released, made exclusively from Balcones’ signature corn grain, blue corn. You’ll have to wait until September for this one, though, which has been finished in Pedro Ximénez casks. “We are delighted to partner with our friends at That Boutique-y Whisky Company to release these rare and special spirits, all of which are a nod to our passion for exploration and testing the waters of what’s possible,” said Balcones’ head distiller, Jared Himstedt. “We wanted to share some single casks that showcase some of our fun experiments and finishes, alongside the versatility of our blue corn spirit, which we’ve not release in sherry casks before.” Oh, and would you look at that, the first three bottlings are available at your favourite online retailer right now! (That’s us, by the way.)
And finally. . . Moretti launches Deliver-A-Nonna, an Italian grandmother delivered to your door
Wouldn’t it be great if you when you were hungry an Italian grandmother would turn up at your house and cook for you? So much better than Deliveroo. Well, dream no longer because next month Birra Moretti is launching ‘Deliver-A-Nonna’. This will operate between 22 and 27 July in Brighton and London. Izabela Glodek from the Italian beer company said: “Our team of nonne will be ready and waiting to jump in to their Moretti motors and head to people’s houses to cook up a storm this July. Our knowledgeable nonne will not only provide a delicious feast but also pass on valuable skills and recipes that have been around for generations – inspiring people to get together for home cooked meals around the dinner table more often.” I wonder if they’ll do the washing up as well. You will be able to sign up from 7 July for a chance to have a real Italian grandmother delivered to your door. Mamma mia! Or maybe that should be nonna mia!
Fancy treating yourself to something tasty? Getting a head start on gathering those Christmas provisions? We have news. We’ve lopped a chunk off the price of some of our very…
Fancy treating yourself to something tasty? Getting a head start on gathering those Christmas provisions? We have news. We’ve lopped a chunk off the price of some of our very favourite bottlings. Hurrah!
It seems like #WhiskySanta’s jolliness has well and truly rubbed off on us all here at MoM Towers. We’re spreading good cheer to all of legal drinking age with these incredible deals on some of our most beloved bottlings!
And why wouldn’t we? We love deliciousness and know you do too. It’s like a celebration of the most delectable drinks!
Say hello to Friday with this week’s Nightcap, packed with the biggest booze news stories from the past seven days in one handy digest. Enjoy! Happy Friday, folks! The weekend…
Say hello to Friday with this week’s Nightcap, packed with the biggest booze news stories from the past seven days in one handy digest. Enjoy!
Happy Friday, folks! The weekend is here and we’re excited. For this is not just any weekend. Here in the UK it’s the super-duper mega-fantastic bumper three-day August Bank Holiday weekend (if you need to stock up, we’ve got everything you need booze-wise to celebrate. There’s just about still time to order!).
But before we get toooo carried away, let’s recap the week that was. On Monday, Annie came to rescue unloved drinks cabinets and cocktail kits the world over with her must-haves for a dynamite home bar. Then on Tuesday Henry took a trip down the road to Greensand Ridge, discovering a world of local rums and well as gins.
Think spiced rums are one-dimensional and sickly sweet? Think again! Modern day spiced rums can be complex, mixable and exceedingly delicious. And seeing as July is Rum Month we thought…
Think spiced rums are one-dimensional and sickly sweet? Think again! Modern day spiced rums can be complex, mixable and exceedingly delicious. And seeing as July is Rum Month we thought we’d bring you a pick of our favourites – be warned, they’re ridiculously tasty.
Over ice, with cola or stirred up into something a little more impressive, spiced rums are versatile crowd-pleasers – and will make you look like quite the star bartender when served in a Ginger Mojito at your next barbeque.
But where to start? Spiced rums are sticky and saccharine, right? Not necessarily. If you want to get dabbling, we bring you our favourites, in no particular order. Be warned: tastiness incoming.
For years, industry insiders have been prophesying rum’s meteoric rise – but the category is still waiting in the wings. What is rum doing to move forward, and how can…
For years, industry insiders have been prophesying rum’s meteoric rise – but the category is still waiting in the wings. What is rum doing to move forward, and how can it attract new fans? A group of experts pondered its prospects at the first ever Think Rum event.
It has heritage akin to Scotch whisky and the regional diversity found in gin, so why isn’t rum taken as seriously? Well, the category is broad and complex for starters. It’s also privy to a party image, and largely underrepresented in bars and pubs. However, that’s not to say rum is struggling – far from it. In fact, UK sales topped £1 billion for the first time ever in 2017.
For this level of popularity to be sustainable, rum must not rest on its laurels. Now more than ever, drinkers want to be educated about the various styles and brands within any given category, and it’s important that the entire rum community, from producers to bloggers, is poised to deliver if the category is to thrive.
So. Burns Night. That’s next week. Burns Suppers date back to 1801, with the first one being held by friends of the celebrated Scottish poet Robert Burns. They’ve continued ever…
So. Burns Night. That’s next week. Burns Suppers date back to 1801, with the first one being held by friends of the celebrated Scottish poet Robert Burns. They’ve continued ever since, with people around the world enjoying haggis, poetry and whisky on the 25th of January. When something happens for over 200 years, sometimes people think about trying to do something a bit untraditional – like the year that Monkey Shoulder hosted a Burns night celebrating Montgomery Burns and Jake wrote a blog post mostly about a completely different TV show character.