Press release: Consumer

Four Walls Comes To The UK

"Stuff It Down With Some Brown!"

Written by

Alex Holbrook

“We wanted to create a brand celebrating the four walls that have held our favourite memories in and kept our troubles out” explains Glenn Howerton, one of the three creators of Four Walls, the limited two bottle whiskey range that launched in the US to critical acclaim last year and is released in the UK today on Master of Malt.

The idea for the brand came during the 2020 lockdown that shut the world, "we were shooting Season 15 when bars were shutting all across America. So we decided to source some really great whiskeys and create something as a tribute to the bar” adds Rob McElhenney and Charlie Day (the other founders).

Along the journey, the three learned just how rare and how collectible old Irish Whiskey is and ‘couldn't believe we got our hands on some to release ourselves.’

The limited-edition Four Walls whiskey collection includes two products - a rare Irish Whiskey with premium commemorative packaging for serious whiskey collectors and a blended Irish and Straight Pennsylvania Rye offering crafted with bartenders in mind and made to celebrate with fans, both available exclusively via Master of Malt on the 11th of April.

With less than 100 bottles, the commemorative bottle Four Walls is a 15+-year-old, single-barrel, cask-strength Irish Whiskey made to celebrate the record-breaking 15th season of It's Always Sunny in Philadelphia and the success of the It's Always Sunny podcast. Made in traditional pot sills and matured in ex-bourbon barrels, it features premium packaging that includes signatures by Glenn, Rob, and Charlie, and a mirrored, engraved box, this package will retail for £979.95.

The second release offers classic Irish triple distilled grain whiskey married with equal parts of pot still malt and aged five years in ex-bourbon casks before heading to Pennsylvania's Wigle Whiskey for a kiss of their straight rye, also aged five years. Blended with bartenders in mind, it is smooth enough to be served neat but also holds up in a cocktail. This 90-proof spirit comes in a collectible premium box and retails for £79.95.

The liquid in both bottles, in addition to having the blessing of Master Distillers, has received high praise during a blind tasting by members of the American Barleycorn Society with co-founder John McCarthy declaring the 15-year Four Walls, "a single malt rivalling any in the world" and the blended offering a "no-brainer for high-end cocktails as well as a perfect vehicle for neat sipping armchair contemplation."

The release is also supported by a live recording of Rob McElhenney, Charlie Day, and Glenn Howerton’s The Always Sunny Podcast for the first time in the UK. Taking place at the Albert Hall on Sunday 16 April 2023 for a matinee and evening show, The Always Sunny Podcast LIVE! will feature stories, laughs, and reflect on 20 years of making the hit series.

Discover here.

Tasting notes for the Collectors Edition

Colour: Rose gold Aroma: Malty cereal, baking spice, and leathery notes mingle with creamy nut butter, a hint of chocolate, and a thick slice of alcohol-soaked fruit cake.

Palate: Rich and complex layers of honey, vanilla custard, and dried fruit mingle with baking spice and a bold pop of alcohol that balances the multi-dimensional sip enveloped in a rich, creamy viscosity.

Finish: Long, lingering, and warming with a viscous delivery revealing gentle baking spice, leather, menthol, and a hint of chocolate.

ENDS

About Master of Malt:

Master of Malt is a multi-award-winning e-commerce platform set on shortening the distance to amazing drinks by delivering the world’s best drinks-buying experience.

A genuine leader in its field, Master of Malt has taken the title of Specialist Online Retailer of the Year at the Drinks Retailing Awards 2022; UK eCommerce Food & Drink Website of the Year at the UK eCommerce Awards in 2022; Distribution Company of the Year at The Drinks Business Awards 2022; Online Retailer of the Year at the World Gin Awards 2022 and the World Whisky Awards 2023; Best Social Media Campaign at UK Social Media Communications Awards 2019; Online Retailer of the Year at both the Icons of Whisky and the Icons of Gin 2023 and a finalist in the Grocer Gold Awards 2023 Specialist Online Retailer of the Year.

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