#WhiskySanta's £1,000,000 Giveaway!

Master of Malt's #WhiskySanta has returned to give away free orders, £100 vouchers, tens of thousands of pressies inside packages, and to grant Christmas wishes too!

Read more

CHRISTMAS DELIVERY IS GUARANTEED!

Order online before Sunday 22nd December by 9:30pm for guaranteed delivery in mainland UK.

You can also choose to collect from our Tonbridge office, which is open until 4pm on Christmas Eve (orders must be in by 3pm).

Non-alcoholic drinks

No alcohol doesn’t have to mean no flavour
In recent years, the drinks industry has seen a remarkable shift towards low-alcohol drinks and zero-alcohol spirits, responding to a rising consumer demand for mindful, responsible drinking options as well as an eye to general wellness. The purpose is simple: to create a substitute for your favourite spirits, be it whisky, gin, rum, or what have you, but with either very little alcohol, or none at all.

Low-alcohol spirits, which typically contain less than 1.2% ABV (alcohol by volume), and zero-alcohol spirits, which contain no alcohol at all, are crafted to mimic the flavour profiles, aromas, and mouthfeel of their alcoholic counterparts. These will usually lean toward the key flavours required in specific drinks for which those spirits are best known.

For example, popular examples include zero-alcohol gin for a Gin & Tonic, or alcohol-free rum for a Cuba Libre. Despite technical advancements, crafting a zero-alcohol spirit that truly rivals the complexity, aroma, and depth of traditional spirits is a painstaking task. The use of botanicals is crucial here, utilising herbs, spices, roots, and fruits to build layers of flavour that offer a good alternative to conventional spirits.
Read more

Best selling non-alcoholic bottles

What is considered low alcohol?

Non-Alcoholic Brands

Explore more

Shop the most marvellous range of tasty spirits you'll find anywhere, with great prices on all those aforementioned tasty spirits, too

Sign up to our newsletter

Special offers, recommendations and expert advice to your inbox! Unsubscribe at any time.

I agree to the Privacy Policy