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Southern Comfort

Founded in 1874 in New Orleans by Martin Wilkes Heron, the original form of Southern Comfort whiskey-based liqueur was called Cuffs and Buttons. Heron moved to Memphis, Tennessee in 1889, patented his creation and began selling it with the slogan “None Genuine But Mine”. This slogan is still printed on each bottle today, if you look carefully enough.

Heron died in 1920 (the same year prohibition began), though before this he had only revealed his secret recipe to one person, his assistant Grant M. Peoples, who then took over the business. Since March 2016 the brand has been owned by the Sazerac Company.

One of the earliest Southern Comfort-based cocktails to be marketed was the Scarlett O'Hara, named after the character and created for the release of the film adaptation of Gone with the Wind in 1939. The cocktail includes Southern Comfort (obviously), cranberry juice, and fresh lime.

Southern Comfort 100 Proof

70cl, 50%

This is a higher strength version of the classic Southern Comfort liqueur, perfect for enjoying over ice or in a mixed drink.  More info

Southern Comfort 100 Proof
$30.50

Southern Comfort

70cl, 35%

A very popular liqueur first made in 1874. Southern Comfort is made with whiskey, peaches, herbs and spices.  More info

Southern Comfort
2
$22.71

Southern Comfort Black

70cl, 40%

Southern Comfort Black is a variation of the classic whiskey liqueur recipe featuring a slightly higher ABV - it now sits at 40% ABV. Continues to be rather nice sipped over ice or used in a cocktail.  More info

Southern Comfort Black
$26.33

Southern Comfort 1.5l

150cl, 35%

A magnum bottle of Southern Comfort. This is made with bourbon and peaches, as well as other herbs and other fruits.  More info

Southern Comfort 1.5l
$48.84

Southern Comfort - 1970s

75cl, 40%

Southern Comfort bottled in the 1970s. This should taste significantly different from today's offering, not least because it was bottled at a much higher abv back then; 40% abv compared to 35% abv…  More info

Southern Comfort - 1970s

Southern Comfort Lime

70cl, 20%

Southern Comfort. Hmm. What would make that nicer? Lime? Yes. That. #NPD  More info

Southern Comfort Lime
1
$20.49

Southern Comfort 1l - 1980s

100cl, 40%

A 1980s bottling of popular whiskey liqueur Southern Comfort made with peaches, spices and herbs. At 40% ABV, it is strong than today's 35% incarnation. This bottle was part of a private…  More info

Southern Comfort 1l - 1980s

Southern Comfort 50% with box - 1970s

75cl, 50%

Antique 50% abv Southern Comfort, inside a sealed box, thought to date from the 1970s. This bottle was part of a private collection - if you'd like more detailed info and/or photos just get in…  More info

Southern Comfort 50% with box - 1970s

Southern Comfort Bold Black Cherry

70cl, 35%

How to make Southern Comfort more palatable? Tip a load of cherry in? Yes. Bonus. #NPD  More info

Southern Comfort Bold Black Cherry
1
$27.43

Southern Comfort - 1980s

100cl, 43%

A 1980s bottling of Southern Comfort, a long-running whiskey liqueur. This antique bottling features the old-style Southern Comfort label, featuring the Woodland Plantation. This bottle was part…  More info

Southern Comfort - 1980s

Southern Comfort 113.6cl - 1980s

114cl, 50%

A 1.136 litre bottling of Southern Comfort whiskey liqueur, which we believe to have been produced in the 1980s. It was bottled at 100 proof (AKA 50% ABV), a higher proof than how it was bottled at…  More info

Southern Comfort 113.6cl - 1980s

Southern Comfort - 1970s (43%)

75cl, 43%

Southern Comfort bottled in the 1970s. This should taste significantly different from today's offering, not least because it was bottled at a much higher abv back then; 43% abv compared to 35% abv…  More info

Southern Comfort - 1970s (43%)

Southern Comfort - post 1999

70cl, 40%

An old bottling of the popular Southern Comfort liqueur, thought to have been bottled after 1999. This bottle was part of a private collection. More detailed information and photographs of this…  More info

Southern Comfort - post 1999

Southern Comfort 35cl

35cl, 35%

This is a half bottle of the classic American whiskey liqueur Southern Comfort. It is made to an 1874 recipe based on whiskey, peaches, herbs and spices. Very good over ice.  More info

Southern Comfort 35cl
$13.34

Southern Comfort 100 Proof - 1990s

75cl, 50%

This bottling of Southern Comfort 100 Proof whiskey liqueur was produced back in the 1990s. You can still find bottles of higher-strength So-Co, though their labels have since changed... This…  More info

Southern Comfort 100 Proof - 1990s
1

Southern Comfort (Very Old Bottle) 75cl

75cl, 44%

A very, very old bottling of Southern Comfort, bottled at 44% (much higher than the standard 35% of today's SoCo), and in a 75cl bottle. A must have for collectors of such things.  More info

Southern Comfort (Very Old Bottle) 75cl

Southern Comfort - 1984

75cl, 43%

1984! A year that will forever carry grim resonance throughout the English-speaking world. Yes, Tommy Cooper you are sorely missed. Cheer yourself up with this 27-year-old bottle of Southern Comfort.…  More info

Southern Comfort - 1984

Southern Comfort - 1960s

75cl, 50%

A 100 Proof bottling of Southern Comfort liqueur from the 1960s!  More info

Southern Comfort - 1960s

Southern Comfort 1l - 1960s

100cl, 50%

A 1960s bottling of classic Southern Comfort New Orleans liqueur.  More info

Southern Comfort 1l - 1960s

Southern Comfort 75cl - 1980s

75cl, 43%

A bottle of Southern Comfort liqueur, from before it started to be marketed towards the hip, fashionable crowd. Back in the 1980s, the Southern Comfort bottles proudly proclaimed to be "The Grand Old…  More info

Southern Comfort 75cl - 1980s

Southern Comfort 1L - 1992

100cl, 43%

A classic bottle of Southern Comfort from the heady days of 1992. 100cl of the adored whiskey liqueur, made with whiskey (obviously), peaches, herbs and spices. A cool collectible.  More info

Southern Comfort 1L - 1992

Southern Comfort - 1946

76cl, 50%

A very rare antique bottle of Southern Comfort, a classic American whiskey liqueur. This bottled was produced in 1946. That's right, it's over 60 years old! It's had a few bumps and scrapes to the…  More info

Southern Comfort - 1946

Southern Comfort - 1980s

70cl, 40%

Hey look, it's even more So-Co from the '8-0s. This one comes with the original box.  More info

Southern Comfort - 1980s

Southern Comfort - 1972-1973

78cl, 43.9%

We believe this rare, collectible bottle of Southern Comfort whiskey liqueur, was produced in 1972 or 1973 and bottled for the British market. It's still very popular over here, too!  More info

Southern Comfort - 1972-1973

Southern Comfort 1l - 1990s

100cl, 43%

This is a bottle of Southern Comfort liqueur, which we think was produced in the 1990s. What's more, this ain't no 70cl bottle, oh no - this is a 1 litre bottling. Pretty swish.  More info

Southern Comfort 1l - 1990s

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