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Master of Malt Trade Announce a brand new Round Table Series of talks
Each unique event is curated around a key theme and has a panel especially composed around them.
Written by
Alex Holbrook
The Master of Malt Trade Round Table Series welcomes some of the leading figures in the drinks retailing industry, to discuss their learnings, tips and advice for suppliers, producers and brands no matter where they are in their life cycles.
“The Round Table Series has been created in response to the feedback we were receiving externally by brands, producers and suppliers, especially those who are independent or just starting their journeys” explains Liam Belton, Master of Malt Trade Lead. “They are finding it increasingly difficult to navigate the rapidly changing landscapes of drinks retailing, both from an on and off trade perspective - if other wholesalers won’t offer this insight or support, then we should. Since the double whammy of the economic climate and duty increasing we’ve seen significant changes in stock holding, cash flow and staffing, which has had a knock on effect on suppliers as they struggle to navigate a much more risk averse marketplace.”
Speakers on the first event include (with more to follow);
Jason Hockman
Jason Hockman is Business Unit Director for the multi award winning ecommerce platform Master of Malt, joining four years ago as head of commercial. He was previously head of buying and marketplace across consumables and accessories at Tesco. Jason takes a key role in the direction and strategy for the digital lead platform, including what products to stock and identifying consumer trends.
Michael Vachon
Co-founder of Maverick Drinks, Michael provides strategic guidance on brand and route-to-market strategy in the UK. He also advises on a number of early-stage disruptive drinks startups, providing strategic support on branding, route-to-market, fundraising and beyond.
The events want to support those who are bringing products to market, as without them, the Master of Malt Trade team believe there would be no base materials for innovation in the drinks world. They believe it is a key role in the service as a wholesaler to support every aspect of the industry.
Belton goes on to say “We wanted to utilise our network and expertise, we are hosting a series of round table discussions aimed at supporting, educating and offering insight to suppliers across the rapidly changing consumer drinks landscape. Whilst we see some incredible workshops and panels aimed at the on trade, we have not seen the same activities for suppliers and so wanted to step in.”
The first event will be from 10am to 12.30pm on Monday the 23rd of October. Guests will have a choice of attending in person at a central London venue or online.
ENDS
About Master of Malt:
A multi-award-winning online retailer, Master of Malt has been keeping you in fine spirits since 1985, working tirelessly to build the world’s best and most unexpectedly delightful drinks-buying experience.
Their wholesale arm, Master of Malt Trade, launched in 2010. They stock and deliver an unrivalled range of 15,500+ spirits, plus liqueurs, vermouths, sherries, bitters and champagnes that are curated by our team of passionate specialists. We are a national (and global) supplier with a mix of well-known, international and boutique brands, plus everything in between!
From bars, restaurants, nightclubs and hotels, to independent retailers, wholesalers and events companies, Master of Malt Trade is here to support your business. www.masterofmalt.com/trade
Written by
Alex Holbrook
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