JW Blue Label Dunhill
The brand's premium blend, Johnnie Walker Blue Label goes hand in hand with luxurious living. Made with rare whiskies from the Johnnie Walker reserves, it's a legendary blend that doesn't compromise.
Therefore, it deserves a box fancy enough to hold it, and who better to design such a box than Alfred Dunhill, the London luxury goods brand. Inspired by the idea of the founders of each company travelling together and creating a shared journey, the inside of the box has been modeled after the contours of a map, while the outside has been decked out with Dunhill's signature 'Chassis' design.