{"id":58388,"date":"2025-03-07T12:00:37","date_gmt":"2025-03-07T12:00:37","guid":{"rendered":"\/blog\/post\/the-english-whisky-gi-why-the-uproar\/"},"modified":"2026-01-26T11:59:22","modified_gmt":"2026-01-26T11:59:22","slug":"the-english-whisky-gi-why-the-uproar","status":"publish","type":"post","link":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/","title":{"rendered":"The English Whisky GI: Why the Uproar?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The English Whisky Guild (EWG) announced on 19 February 2025 that a Geographical Indication (GI) for <strong><a href=\"https:\/\/www.masterofmalt.com\/country\/english-whisky\/\" target=\"_blank\" rel=\"noopener\">English Whisky<\/a> <\/strong>was edging ever closer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Four years after its submission, the GI has reached approval and is awaiting Ministerial sign-off before proceeding to public consultation. Stakeholders and interested parties can now review and give feedback on the application. However, the EWG is confident its application will be approved.<\/span><\/p>\n<h3><b>Finally: an English whisky GI\u2026 right?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Some have called this long overdue. The other UK nations of <a href=\"https:\/\/www.masterofmalt.com\/whisky\/\" target=\"_blank\" rel=\"noopener\">whisky<\/a>, Scotland, Wales and Northern Ireland (the latter as part of the wider <a href=\"https:\/\/www.masterofmalt.com\/country\/irish-whiskey\/\" target=\"_blank\" rel=\"noopener\">Irish Whiskey<\/a> Technical File) each have national Whisky GIs that legally protect whisky production.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not everyone is behind the news, however.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <a href=\"https:\/\/www.masterofmalt.com\/country\/scotch-whisky\/\" target=\"_blank\" rel=\"noopener\">Scotch Whisky<\/a> Association has taken issue with the proposal to define English single malts. A spokesperson said it \u201conly requires distillation at [a] single distillery location and not the creation of the spirit from malted barley at a single site\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This negative response has created a storm within the whisky industry. Is the SWA upholding necessary rigorous standards to protect the good name of single malt? Or is it undermining a new GI for protectionism and self-interest?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Beyond that, there are questions about the GI from within English whisky, with some feeling it\u2019s too restrictive and doesn\u2019t allow for innovation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are so many elements to this debate, so let\u2019s try and wade through it together and figure out what\u2019s going on.<\/span><\/p>\n<div id=\"attachment_41877\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-41877\" class=\"size-large wp-image-41877\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/12\/ELLC-cask-1024x683.jpg\" alt=\"East London Liquor Company\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/12\/ELLC-cask-1024x683.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/12\/ELLC-cask-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/12\/ELLC-cask-768x512.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/12\/ELLC-cask.jpg 2000w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-41877\" class=\"wp-caption-text\">The English whisky GI has caused a stir<\/p><\/div>\n<h3><b>Who are The English Whisky Guild?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">First, let\u2019s understand the players in this drama.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The English Whisky Guild was officially founded in May 2022 as a non-profit membership organisation that intends to promote and protect English Whisky.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Originally 15 members strong, now 26 distilleries are part of the organisation:\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.masterofmalt.com\/distilleries\/adnams\/\" target=\"_blank\" rel=\"noopener\">Adnams Southwold<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/ad-gefrin\/\" target=\"_blank\" rel=\"noopener\">Ad Gefrin Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/cooper-king\/\" target=\"_blank\" rel=\"noopener\">Cooper King Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/copper-rivet-distillery\/\" target=\"_blank\" rel=\"noopener\">Copper Rivet Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/cotswolds-spirits-distillery\/\" target=\"_blank\" rel=\"noopener\">Cotswolds Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/east-london-liquor-company-distillery\/\" target=\"_blank\" rel=\"noopener\">East London Liquor Co<\/a>.; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/ellers-farm-distillery\/\" target=\"_blank\" rel=\"noopener\">Ellers Farm Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/fielden\/\" target=\"_blank\" rel=\"noopener\">Fielden<\/a> (formerly The Oxford Artisan Distillery); Grasmere Distillery; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/henstone\/\" target=\"_blank\" rel=\"noopener\">Henstone Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/the-lancaster-spirits-co\/\" target=\"_blank\" rel=\"noopener\">Lancaster Spirits<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/wardingtons\/\" target=\"_blank\" rel=\"noopener\">Ludlow Whisky<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/retribution-distilling-co\/\" target=\"_blank\" rel=\"noopener\">Retribution Distilleries Co<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/manchester-gin\/\" target=\"_blank\" rel=\"noopener\">Spirit of Manchester<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/filey-bay\/\" target=\"_blank\" rel=\"noopener\">Spirit of Yorkshire Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/gin\/ten-hides\/ten-hides-gin\/\" target=\"_blank\" rel=\"noopener\">Ten Hides<\/a>; The Elsham Wold Distillery; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/the-english-whisky-distillery\/\" target=\"_blank\" rel=\"noopener\">The English Whisky Co.<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/the-lakes-distillery-spirits-distillery\/\" target=\"_blank\" rel=\"noopener\">The Lakes Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/trevethan-gin-distillery\/\" target=\"_blank\" rel=\"noopener\">Trevethan<\/a>; West Midlands Distillery; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/wharf-distillery\/\" target=\"_blank\" rel=\"noopener\">Wharf Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/white-peak-distillery\/\" target=\"_blank\" rel=\"noopener\">White Peak Distillery<\/a>; <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/wittakers-gin-distillery\/\" target=\"_blank\" rel=\"noopener\">Whittaker&#8217;s Distillery<\/a>; Witchmark; and Yarm Distillery.<\/span><\/p>\n<h3><b>Who are the Scotch Whisky Association?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The Scotch Whisky Association (SWA) is the trade body that represents the Scotch whisky industry.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It works to promote and protect the interests of Scotch whisky producers, both domestically and internationally. The SWA advocates for policies that support the industry, works to prevent counterfeit products, engages in regulatory matters, and pushes for recognition of Scotch whisky&#8217;s geographical indication status.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Essentially, it\u2019s a voice for the Scotch whisky industry on the global stage.<\/span><\/p>\n<div id=\"attachment_56944\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-56944\" class=\"size-large wp-image-56944\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-1024x683.jpg\" alt=\"Wire Works Whisky is a favourite at Master of Malt\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-1024x683.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-768x512.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-375x250.jpg 375w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel-1050x700.jpg 1050w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg 1200w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-56944\" class=\"wp-caption-text\">One of the finest English whiskies around: Wire Works Bourbon Barrel Whisky<\/p><\/div>\n<h3><b>What is English whisky?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">English whisky had all but died out by the beginning of the 20th century. But a revival began slowly in the early 2000s and has now picked up real pace. Over 30 new distilleries have opened in the last three years alone, and more than 60 distilleries across England have laid down stocks of whisky. A total of 32 are actively selling whisky, and there are 122 English whiskies currently available, with 97 new bottles released in 2024*.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With such a rapid expansion, there was consensus from many distilleries within the English whisky industry that a GI would be necessary to uphold standards. To create it, the English Whisky Guild worked with its 26 member distilleries \u201cthrough equal and collegial input\u201d and also DEFRA (Department for Environment, Food &amp; Rural Affairs) to ensure the English Whisky standard aligns with UK GI criteria.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The English Whisky Guild doesn\u2019t speak for all of English whisky, however. When it first applied for a GI, <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/circumstance\/\" target=\"_blank\" rel=\"noopener\">Circumstance Distillery<\/a> felt it limited innovation (read more in <\/span><a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/how-do-you-define-english-whisky.aspx\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">our article<\/span><\/a><span style=\"font-weight: 400;\"> on this topic) and left the organisation in March 2022. <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.masterofmalt.com\/distilleries\/bimber-spirit-distillery\/\" target=\"_blank\" rel=\"noopener\">Bimber Distillery<\/a> is also no longer part of the organisation, while plenty of others haven\u2019t joined (at least not yet), like <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/bankhall\/\" target=\"_blank\" rel=\"noopener\">Bankhall<\/a>, <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/dartmoor\/\" target=\"_blank\" rel=\"noopener\">Dartmoor<\/a>, <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/forest-distillery\/\" target=\"_blank\" rel=\"noopener\">Forest<\/a>, <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/pocketful-of-stones\/\" target=\"_blank\" rel=\"noopener\">Pocketful of Stones<\/a>, or <a href=\"https:\/\/www.masterofmalt.com\/distilleries\/weetwood-distillery\/\" target=\"_blank\" rel=\"noopener\">Weetwood Brewery &amp; Distillery<\/a>.<\/span><\/p>\n<h3><b>What does the English GI outline?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The GI application says the term \u2018Single\u2019 can only be applied to English whisky where all the whisky in the product has been distilled at a single distillery. But not that it has to be mashed and fermented at that site. Which is the crux of the issue. It notes that the whisky can be distilled in one or more batches at a single site.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is in line with the definition of single malt under UK legislation, which determines that the name \u2018whisky\u2019 or \u2018whiskey\u2019 can be accompanied by the term \u2018single malt\u2019 only if it has been distilled exclusively from malted barley at a single distillery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The application also outlines two subcategories, \u2018Malt English Whisky\u2019 and \u2018Grain English Whisky\u2019, with two subcategory prefixes, \u2018Single\u2019 and \u2018Blended\u2019.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The term \u2018malt\u2019 by itself can only be applied to English whisky where all the whisky in the product has been made using 100% malted barley (without the addition of any other cereals), yeast, saccharified by the diastase of the malt contained therein, water, and matured in casks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The English whisky product specification application also states that, where oak casks are not used, the type of wood must be specified on the front of the label, with a font and weight that give equal prominence to the subcategory information. It further adds that the spirit must be batch-distilled in a copper pot still at least twice.<\/span><\/p>\n<div id=\"attachment_43042\" style=\"width: 971px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-43042\" class=\"size-full wp-image-43042\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/02\/Dan-Szor-Cotswolds-Distillery-Founder-signing-Spirit-Guide.jpg\" alt=\"The Nightcap: 4 February\" width=\"961\" height=\"713\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/02\/Dan-Szor-Cotswolds-Distillery-Founder-signing-Spirit-Guide.jpg 961w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/02\/Dan-Szor-Cotswolds-Distillery-Founder-signing-Spirit-Guide-300x223.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/02\/Dan-Szor-Cotswolds-Distillery-Founder-signing-Spirit-Guide-768x570.jpg 768w\" sizes=\"(max-width: 961px) 100vw, 961px\" \/><p id=\"caption-attachment-43042\" class=\"wp-caption-text\">Dan Szor owns the largest producer of English whisky<\/p><\/div>\n<h3><b>What do producers make of the English GI?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Dan Szor, CEO and founder of the Cotswolds Distillery, says this GI provides \u201cclear legal definitions for English whisky, focusing on production methods, maturation, and geographical criteria\u201d. He adds that the rules also state restrictions on permissible additives and flavouring agents and stresses the enhanced labelling requirements to ensure transparency and traceability.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chico Rosa, whisky maker for Fielden, says the English whisky regulations introduce \u201ca new sense of origin where all grain used for English whisky has to be grown in the UK, the entire process until maturation has to happen in England\u201d. He also notes that, different to Scotch whisky regulations, English Whisky allows for different woods to be used in barrel maturation. \u201cWe have been experimenting with chestnut, applewood, cherrywood and acacia\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Both distinguish the regulations as being different from Scotch whisky, which they note typically has stricter controls over production and maturation. However, Rosa points out the Scotch regulations have no requirements related to grain origin, so the malted barley (or other grains) can be sourced from other countries or continents. This also applies to single malt Welsh whisky requirements, although it can mature in any wooden barrel, whereas Scotch can only mature in oak barrels.<\/span><\/p>\n<h3><b>Why do we even need a GI?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If creating a GI causes this much fuss and potentially limits creative freedom, then it\u2019s worth asking the question: \u201cDo we even need one?\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe regulations aim to establish English whisky as a premium product, boosting its credibility and recognition internationally,\u201d Szor says. This defined set of characteristics is thought to give consumers a simpler product to understand while reassuring them of its standards.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEven in the most strict and protected products, there is always room for innovation,\u201d Rosa adds. \u201cWith a defined set of rules that will help describe and identify English whisky, but are also broader, its producers can thrive through imagination, originality and symbiosis with local culture, heritage and natural opportunities\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Fielden, the idea is to rethink every step of the process. \u201cWhat if we mimic how grains used to grow in the past? Do they process well through a classic distillery setup? What innovation is happening in the beer world that we can bring into whisky-making? Combining old and new while learning with lessons of the past to thrive in the future is part of our DNA,\u201d Rosa explains.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Szor adds that, at the Cotswolds Distillery, traditional techniques and equipment are used, but with \u201cA more modern, mindful approach, such as longer fermentations, higher cuts during distillation, and the use of the STR barrel to create excellent whisky at a young age\u201d.<\/span><\/p>\n<div id=\"attachment_58391\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-58391\" class=\"size-large wp-image-58391\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-1024x650.jpg\" alt=\"Circumstance Distillery has weighed in on the English whisky GI debate\" width=\"770\" height=\"489\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-1024x650.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-300x191.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-768x488.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-380x241.jpg 380w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance-1100x700.jpg 1100w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2025\/03\/circumstance.jpg 1200w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-58391\" class=\"wp-caption-text\">Circumstance Distillery has been vocal in its objections<\/p><\/div>\n<h3><b>Limitations of the English Whisky GI<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">One man\u2019s genius is another man\u2019s crazy scientist, so drawing the line in a way that pleases everyone is tough. Still, I\u2019ve seen plenty of reactions online from people who feel this GI has missed some opportunities. Complaints range from \u201cWhy isn\u2019t there a defined rye whisky category?\u201d to \u201cThey should have ensured you can\u2019t chill-filter or add additional colouring to make a statement\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Paul Abbott, founder of Grasmere Distillery, for example, has called for stricter regulations for English single malt whisky, arguing they should exceed Scotch whisky standards. He believes this will ensure the category is taken seriously, specifically calling for a ban on caramel colouring, insisting it\u2019s unnecessary and detracts from transparency. He sees the emerging English whisky industry as an opportunity to set new benchmarks rather than merely mirroring Scotch regulations. For him, anything less would undermine the credibility of English single malt.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Circumstance Distillery founder Liam Hirt wrote <\/span><a href=\"https:\/\/circumstancedistillery.com\/content.php?content_id=35\"><span style=\"font-weight: 400;\">this article<\/span><\/a><span style=\"font-weight: 400;\"> to outline his objections, which are centred around this part of the GI: \u201cThe spirit must be batch distilled in a copper pot still; Malt English Whisky must be distilled for a minimum of two times\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hirt sees this as unnecessarily restrictive; Wales allows any type of still and does not specify copper or distillation count. Ireland has no still material requirements, while the USA and Japan have no restrictions on still type or distillation count for \u2018single malt\u2019 labelling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He also feels it disregards England\u2019s distilling history, quoting Alfred Barnard\u2019s <\/span><i><span style=\"font-weight: 400;\">Whisky Distilleries of the United Kingdom<\/span><\/i><span style=\"font-weight: 400;\"> (1887), in which he described Bristol Distillery (the oldest in the country at that time, dating back to the 17th century) using a hybrid system of \u201cA large Old Pot Still united to a Coffey\u2019s Patent Still\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hirt adds that the GI penalises innovation. English distilleries that use single distillations or non-copper stills would be barred from using the term \u2018Single Malt English Whisky\u2019 despite aligning with global norms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe current GI framework prioritizes arbitrary restrictions over historical accuracy and innovation. While GIs should protect regional identity, this proposal imposes foreign standards and limits English whisky\u2019s potential\u201d, Hirt explains. \u201cThe argument against the GI is not a rejection of regulation but a call for one that respects England\u2019s distinct practices and fosters a fair, inclusive industry\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In an email to me, Hirt also expressed his surprise that the SWA have objected. \u201cI know (from my time on the board of the EWG) that they were heavily involved in drafting the English Whisky GI, at least in the early stages\u201d. He also points out that the CEO of the EWG, Morag Garden, worked for the SWA between 2007 and 2021, being head of sustainability and innovation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He added, \u201cThe SWA objection is such nonsense I wouldn&#8217;t be surprised if it were merely a tactic to divert attention from other aspects \u2013 notably the definition of malt whisky, and by extension single malt whisky\u201d.<\/span><\/p>\n<div id=\"attachment_56687\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-56687\" class=\"size-large wp-image-56687\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-1024x665.jpg\" alt=\"Fielden whisky master distiller Chico Rosa\" width=\"770\" height=\"500\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-1024x665.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-300x195.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-768x499.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-380x247.jpg 380w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico-1078x700.jpg 1078w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/09\/Fielden-Chico.jpg 1200w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-56687\" class=\"wp-caption-text\">Say hello to Chico Rosa, Fielden whisky master distiller<\/p><\/div>\n<h3><b>No such thing as a perfect GI<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">No category-wide definitions suit everyone, and Szor concedes that smaller distilleries may struggle with the cost of compliance, such as sourcing equipment or meeting traceability standards. He also says that producers focused on experimental or unconventional styles may face restrictions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Rosa sees it, small distilleries tend to be more creative with their processes and products, and sometimes they might not fit within the framework, but \u201cThe English whisky standards are defined in a way they can be inclusive and ensure the production of great quality spirits\u201d. He adds that larger producers tend to have a more standard approach to whisky-making that will naturally fall within the English whisky framework.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rosa summarises, \u201cIn some cases, there might be whiskies that don\u2019t fit within the framework, but that\u2019s normal with any standard. In the end, it is a producer&#8217;s decision to produce English whisky or any other style of whisky\u201d.\u00a0<\/span><\/p>\n<h3><b>The SWA position<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The Scotch Whisky Association hasn\u2019t taken issue with the GI limiting innovation, however.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s divide the keywords in this equation to simplify its objections. According to the Scots, single malt is comprised of:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Single &#8211; meaning the production process occurs at one distillery<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Malt &#8211; the whisky is made from 100% malted barley<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The English whisky standard concurs on the second point, not the first. <\/span><i><span style=\"font-weight: 400;\">Mashing and fermenting<\/span><\/i> <b>must occur at the distillery<\/b><span style=\"font-weight: 400;\"> for Scotch whisky, but they don\u2019t have to in the proposed English GI.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The current English whisky definition was described as \u201cEntirely inconsistent with the reputation of single malt whisky, which is famous for its integral connection to place\u201d by an SWA statement, which adds it: \u201cWould undermine the single malt Scotch whisky category.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt would be very damaging for the reputation of single malt whisky from the UK, and by extension single malt Scotch whisky, if English whiskies were allowed to describe spirit as \u2018single malt\u2019 despite being produced in a different manner to the established process and long-standing traditions of the Scotch whisky industry,\u201d the statement continued.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The SWA, which claims more than 99% of single malt whisky produced in the UK is made in Scotland, says it will be responding formally to the DEFRA consultation to \u201crobustly defend against any devaluation of the single malt category.\u201d<\/span><\/p>\n<div id=\"attachment_39814\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-39814\" class=\"size-large wp-image-39814\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-filey-bay-1024x683.jpg\" alt=\"Spirit of Yorkshire Distillery\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-filey-bay-1024x683.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-filey-bay-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-filey-bay-768x512.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-filey-bay.jpg 1701w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-39814\" class=\"wp-caption-text\">Filey Bay whisky, the Spirit of Yorkshire Distillery&#8217;s creation<\/p><\/div>\n<h3><b>The EWG response<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The EWG was quick to respond.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEnsuring quality and innovation are at the forefront of all we do, so it is vital for this fast-growing English whisky industry to receive GI status and legal protection. It is important to note that the English whisky GI allows companies to partner with local breweries, leveraging their brewing expertise to create innovative and distinct whiskies.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The EWG said this approach was \u201cconsistent with practices in other global whisky-producing regions\u201d, such as the US. The EWG statement also highlighted similar standards in the EU, as well as in Wales (also a UK whisky category, of course), where the single malt rules align with the proposed English whisky GI by being distilled at a single distillery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThese differing standards support the creation of quality whisky while fostering innovation and differentiation in each country,\u201d the statement continued. \u201cEnglish whisky uniquely combines the innovation of new world whisky with the craftsmanship of UK manufacturing, positioning it perfectly in the market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhile \u2018Single\u2019 whisky can be complex legislatively, for consumers, we believe it is simpler: think of it as the contrast between black and white. \u2018Single\u2019 means whisky from one distillery, while \u2018Blended\u2019 comes from several. Helping consumers understand the whisky\u2019s origin. We agree with the SWA that provenance and a sense of place are critical element of whisky. Our GI requires all grain to be sourced from the UK, which is unique across the four UK whisky nations and supports our local farmers. Many of our members also grow their own barley as well as brewing and distilling themselves\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe believe our GI ensures each bottle of English whisky embodies the essence of its origin.\u201d<\/span><\/p>\n<h3><b>English single malt: a unique problem?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">There\u2019s been a huge amount of reaction since the publication of these responses. A lot of people have asked why the SWA didn\u2019t raise a complaint when Wales applied for a GI for its whisky or the recent <\/span><a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/what-is-american-single-malt-whiskey.aspx\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">American single malt<\/span><\/a><span style=\"font-weight: 400;\"> legislation. Both of these definitions only require distillation to happen at a single distillery. The same is true for Irish single malt. There are other differences, too, that didn\u2019t lead to any backlash. Irish single malt, for example, allows for the use of external enzymes during fermentation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perhaps there\u2019s a fear that people will equate English single malt with UK single malt and believe that Scotch whisky falls into this category. This is where education is key. But it does feel like English single malt has been singled out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ian Palmer, founder of the <a href=\"https:\/\/www.masterofmalt.com\/whiskies\/inchdairnie\/ryelaw-fife-single-grain-scotch-whisky\/\" target=\"_blank\" rel=\"noopener\">InchDairnie Distillery<\/a>, has been vocal on this issue on LinkedIn, and it\u2019s worth hearing his perspective: \u201cI know of one German single malt that is milled, mashed and fermented in the local brewery with the fermented wash delivered in a tanker to the distillery. This is then distilled in the stills they use to distil their Kirsch. This is a huge cost advantage to this distiller, who is competing against Scottish distillers. This meets the EU rules. The cost of building a full distillery is a big barrier to entry into the Scotch whisky business. I know the Scotch whisky badge does bring some value, but I think this badge is losing ground. When the cost of make exceeds the value then it\u2019s time to pull the plug\u201d.<\/span><\/p>\n<div id=\"attachment_39813\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-39813\" class=\"size-large wp-image-39813\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-direct-drilling-1024x592.jpg\" alt=\"Spirit of Yorkshire Distillery\" width=\"770\" height=\"445\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-direct-drilling-1024x592.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-direct-drilling-300x174.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-direct-drilling-768x444.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2021\/08\/spirit-of-yorkshire-direct-drilling.jpg 1701w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-39813\" class=\"wp-caption-text\">The Spirit of Yorkshire Distillery grows 100% of the barley it distills<\/p><\/div>\n<h3><b>The Filey Bay conundrum\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">It\u2019s a fair point. But then consider the complex matter of Filey Bay whisky, made by the <\/span><a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/return-to-the-spirit-of-yorkshire-distillery.aspx\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Spirit of Yorkshire Distillery<\/span><\/a><span style=\"font-weight: 400;\">. It was founded and continues to be owned by the same company that operates the nearby Wolt Top Brewery, so malting and fermenting are done there.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s where it gets interesting. Filey Bay also grows its own English barley on neighbouring farms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe work across two sites to make our award-winning Filey Bay Yorkshire Single Malt Whisky, making use of our long-time expertise as barley farmers (since 1945), brewers (since 2003) and distillers (since 2016)\u201d, a statement from the Spirit of Yorkshire Distillery reads. \u201cWe absolutely believe in maintaining the quality set by Scottish distillers and in other countries around the world, and everything we do in our production process, from field to bottle using 100% homegrown barley, is a testament to this. In fact, our ethos is \u2018respecting tradition but doing things our own way\u2019\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIn the spirit of working in a united way, we\u2019ve invited John Swinney, the First Minister of Scotland, and Graeme Littlejohn and Mark Kent, from the Scotch Whisky Association, to come to our farm, distillery and brewery to hear, see and taste the quality of our award-winning whisky\u201d, the statement continued. \u201cWe\u2019ve also asked them to extend this invitation to other relevant MSPs and members of the SWA, and we really hope they come to see us\u201d.\u00a0<\/span><\/p>\n<div id=\"attachment_51572\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-51572\" class=\"size-large wp-image-51572\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918-1024x619.jpg\" alt=\"Barley for Daftmill whisky comes from the brand's own farm\" width=\"770\" height=\"465\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918-1024x619.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918-300x181.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918-768x465.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918-380x230.jpg 380w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/05\/Daftmill-farm-distillery-barley-field-e1741281197918.jpg 1030w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-51572\" class=\"wp-caption-text\">Daftmill is a farm distillery. But many, from Scotland and beyond, control little of this part of the process<\/p><\/div>\n<h3><b>Putting the single in single malt<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">This raises the fundamental question: What does the single in single malt actually mean? What should it mean?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Curiously, this move from the SWA has opened up Scotch whisky to some uncomfortable questions. First, the English GI proposes that all grain comes from the UK. There is no such rule in Scotch whisky. Technically, you can make Scotch whisky with barley from anywhere. Some comes from Canada, some from Poland. Ironically, there\u2019s a lot of Scotch whisky being made with English barley, even Yorkshire-grown barley.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also drawing a line at mashing and fermenting being crucial stages to add provenance to production, but not malting. Few Scotch whisky distilleries, in fact, a very small percentage of distilleries in the world (impossible to calculate but simple to ascertain by the lack of on-site maltings in the industry), malt their own barley. Most malted barley is bought from major third-party suppliers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, you have the issue of maturation. There are Scotch whisky distilleries that create whisky in one location but then send it miles away to mature. Ever heard a distillery tell you its signature salty character comes from maturation in close proximity to the sea? Look into it, and you\u2019ll find there\u2019s plenty of whisky made on islands around Scotland that\u2019s then shipped to huge warehouses in the likes of Glasgow, where they age next to vast quantities of whisky from other distilleries.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are logistical considerations here for Scotch. So much whisky is made in Scotland that, of course, all the barley for it couldn\u2019t be grown there. There\u2019s only a certain amount of room on Scottish islands to store barrels of whisky. But if you\u2019re going to make a fuss about \u2018place\u2019, then it\u2019s fair for people to raise questions about the nature of your provenance.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Is a whisky made from North American barley, malted by a third-party supplier, then mashed, fermented, and distilled at a single site before being shipped miles away to a warehouse really reflective of a sense of provenance? And what affects flavour more, using a local strain of barley or mashing it a few miles down the road at a secondary location? What matters more to the consumer?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, a sense of place is about traceability. But neither GI can guarantee that in totality without creating a series of unrealistic economic roadblocks.\u00a0<\/span><\/p>\n<div id=\"attachment_32330\" style=\"width: 780px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-32330\" class=\"size-large wp-image-32330\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2020\/10\/Whisky-on-cask-1024x684.jpg\" alt=\"The Nightcap\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2020\/10\/Whisky-on-cask-1024x684.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2020\/10\/Whisky-on-cask-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2020\/10\/Whisky-on-cask-768x513.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2020\/10\/Whisky-on-cask.jpg 2000w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-32330\" class=\"wp-caption-text\">Where does English whisky go from here?<\/p><\/div>\n<h3><b>What is a GI for?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A certain amount of grey area in a GI is a practical solution to the problem that you can\u2019t be all things to all people. GIs also tend to reflect what the people writing them care about. Just look at the Irish single pot still debate (<\/span><a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/irish-pot-still-whiskey-legislation-to-change.aspx\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">this article<\/span><\/a><span style=\"font-weight: 400;\"> will help clear all that up).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019re also missing the point of a GI if you create one that is a regurgitation of another category\u2019s standard. Otherwise, what makes you unique? Nothing I\u2019ve seen suggests that English whisky or The English Whisky Guild wants to mimic Scotch. Most English distillers are at pains to distinguish themselves as individual from Scotland, seeing that identity as crucial to their marketing.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The fundamental purpose of a GI is to stop bulk quantities of inferior products from flooding the market. But while the English Whisky Guild is not a faultless beacon of whisky production standards, surely the amount of hard work and consideration it has taken into its GI, one supported by no fewer than 26 distilleries, many of whom have already distinguished themselves with outstanding products, shows that fear is unfounded. This debate has also <\/span><span style=\"font-weight: 400;\">steamrolled what could have been a celebratory moment for English whisky. The headlines don\u2019t read so pretty now.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Scotch Whisky Association has a platform and a power that is useful for upholding standards and ensuring consistency. But this is also coming across as big guy vs little guy to some. It doesn\u2019t serve Scotch whisky for people to feel that protectionism and self-interest are ruling the day. Ultimately, nobody has or should have a monopoly on the idea of single malt. <\/span><a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/scotch-whisky-association-guardian-or-bully.aspx\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Suing tiny Canadian distilleries<\/span><\/a><span style=\"font-weight: 400;\"> and undermining the English whisky category right as it&#8217;s finding its feet doesn\u2019t feel like the pursuit of a noble purpose in action. It\u2019s tough to justify how controlling 99% of a market benefits consumers, too.\u00a0<\/span><\/p>\n<h3><b>What happens next<\/b><\/h3>\n<p>This week, the UK Government announced it will not \u2018water down\u2019 the single malt whisky definition. Tracy Gilbert, Labour MP for Edinburgh North and Leith, raised the concerns outlined in this article, to which Labour chief secretary to the treasury Darren Jones replied: &#8220;Scotch whisky is a proud British brand and export. This Government will always support the industry. I&#8217;ve checked with DEFRA ministers and can confirm to my honourable friend that we will not be watering down the definition of single malt whisky.\u201d<\/p>\n<div>\n<p class=\"article-paragraph\">But nothing legally binding has occurred, and without wanting to sound cynical, trusting the words of a politician&#8230; You get the idea.\u00a0The English Whisky Guild previously seemed as if it would hold its ground. Whether this changes things remains to be seen. With plenty arguing that the English GI is in line with UK\/EU\/Welsh single malt definitions, which means it wouldn&#8217;t be &#8220;watering down&#8221; anything, it suggests there are still more twists and turns in this case.<\/p>\n<p class=\"article-paragraph\">We\u2019ve heard a decision could be reached in May. The future of English single malt whisky is currently unclear.<\/p>\n<p class=\"article-paragraph\">Hopefully, this article managed to clear some things up for you, though. Please comment below with any feedback or thoughts. This was written in the spirit of education and understanding. We know there&#8217;s no one solution to please all parties. But we hope a love of whisky governs further actions in this case.<\/p>\n<p class=\"article-paragraph\">#Makewhiskynotwar<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">*Stats from English Whisky Guild<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The English Whisky Guild (EWG) announced on 19 February 2025 that a Geographical Indication (GI) for English Whisky was edging ever closer. Four years after its submission, the GI has&#8230;<\/p>\n","protected":false},"author":22,"featured_media":56944,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[893,19],"tags":[1959,82,895],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The English Whisky GI: Why the Uproar? | Master of Malt blog<\/title>\n<meta name=\"description\" content=\"It&#039;s been English whisky vs Scotch whisky recently. Here&#039;s the GI debate explained, in a long read that covers the whole story.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The English Whisky GI: Why the Uproar? | Master of Malt blog\" \/>\n<meta property=\"og:description\" content=\"It&#039;s been English whisky vs Scotch whisky recently. Here&#039;s the GI debate explained, in a long read that covers the whole story.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\" \/>\n<meta property=\"og:site_name\" content=\"Master of Malt blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/masterofmalt\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-07T12:00:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-26T11:59:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adam O&#039;Connell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MasterOfMalt\" \/>\n<meta name=\"twitter:site\" content=\"@MasterOfMalt\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\"},\"author\":{\"name\":\"Adam O'Connell\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/6fb666f213d3d446c7b82e8b91010dd1\"},\"headline\":\"The English Whisky GI: Why the Uproar?\",\"datePublished\":\"2025-03-07T12:00:37+00:00\",\"dateModified\":\"2026-01-26T11:59:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\"},\"wordCount\":4151,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg\",\"keywords\":[\"Adam O'Connell\",\"English Whisky\",\"Scotch Whisky\"],\"articleSection\":[\"Features\",\"Whisky\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\",\"url\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\",\"name\":\"The English Whisky GI: Why the Uproar? | Master of Malt blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg\",\"datePublished\":\"2025-03-07T12:00:37+00:00\",\"dateModified\":\"2026-01-26T11:59:22+00:00\",\"description\":\"It's been English whisky vs Scotch whisky recently. Here's the GI debate explained, in a long read that covers the whole story.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage\",\"url\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg\",\"contentUrl\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg\",\"width\":1200,\"height\":800,\"caption\":\"One of the finest English whiskies around: Wire Works Bourbon Barrel Whisky\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog Home\",\"item\":\"https:\/\/www.masterofmalt.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Features\",\"item\":\"https:\/\/www.masterofmalt.com\/blog\/category\/features\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"The English Whisky GI: Why the Uproar?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#website\",\"url\":\"https:\/\/www.masterofmalt.com\/blog\/\",\"name\":\"Master of Malt Blog\",\"description\":\"Whisky and Sprits news, reviews, features &amp; interviews, innovations, offers and competitions.\",\"publisher\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.masterofmalt.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#organization\",\"name\":\"Master of Malt\",\"url\":\"https:\/\/www.masterofmalt.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/03\/Master-of-Malt-logo.jpg\",\"contentUrl\":\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/03\/Master-of-Malt-logo.jpg\",\"width\":400,\"height\":400,\"caption\":\"Master of Malt\"},\"image\":{\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/masterofmalt\",\"https:\/\/x.com\/MasterOfMalt\",\"https:\/\/www.instagram.com\/masterofmalt\/\",\"https:\/\/uk.linkedin.com\/company\/master-of-malt\",\"https:\/\/www.youtube.com\/user\/masterofmalt\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/6fb666f213d3d446c7b82e8b91010dd1\",\"name\":\"Adam O'Connell\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e6031a348a9a33ba6e9ac6f5fe3accde?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e6031a348a9a33ba6e9ac6f5fe3accde?s=96&d=mm&r=g\",\"caption\":\"Adam O'Connell\"},\"description\":\"Adam O'Connell has been writing for Master of Malt for over eight years now. He\u2019s visited distilleries, wineries, and breweries across the world, reviewed a variety of whiskies, gins, rums, Tequilas, mezcals, brandies, vodkas, wines, beers, and cocktails, and contributed all kinds of words in all sorts of places, including over 1,000 articles to its award-winning online blog, The Whisk(e)y Wash, and many of the handy guides you might have enjoyed. He\u2019s even jammed with Kiefer Sutherland AND dined with Ainsley Harriott. Not at the same time.\",\"sameAs\":[\"https:\/\/www.masterofmalt.com\/authors\/adam-oconnell\/\",\"https:\/\/www.instagram.com\/a_dram_of_adam\/\",\"https:\/\/www.linkedin.com\/in\/adamtsoconnell\/\",\"https:\/\/thewhiskeywash.com\/author\/adam-oconnell\/\"],\"url\":\"https:\/\/www.masterofmalt.com\/blog\/author\/adam\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The English Whisky GI: Why the Uproar? | Master of Malt blog","description":"It's been English whisky vs Scotch whisky recently. Here's the GI debate explained, in a long read that covers the whole story.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/","og_locale":"en_GB","og_type":"article","og_title":"The English Whisky GI: Why the Uproar? | Master of Malt blog","og_description":"It's been English whisky vs Scotch whisky recently. Here's the GI debate explained, in a long read that covers the whole story.","og_url":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/","og_site_name":"Master of Malt blog","article_publisher":"https:\/\/www.facebook.com\/masterofmalt","article_published_time":"2025-03-07T12:00:37+00:00","article_modified_time":"2026-01-26T11:59:22+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","type":"image\/jpeg"}],"author":"Adam O'Connell","twitter_card":"summary_large_image","twitter_creator":"@MasterOfMalt","twitter_site":"@MasterOfMalt","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#article","isPartOf":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/"},"author":{"name":"Adam O'Connell","@id":"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/6fb666f213d3d446c7b82e8b91010dd1"},"headline":"The English Whisky GI: Why the Uproar?","datePublished":"2025-03-07T12:00:37+00:00","dateModified":"2026-01-26T11:59:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/"},"wordCount":4151,"commentCount":1,"publisher":{"@id":"https:\/\/www.masterofmalt.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage"},"thumbnailUrl":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","keywords":["Adam O'Connell","English Whisky","Scotch Whisky"],"articleSection":["Features","Whisky"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/","url":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/","name":"The English Whisky GI: Why the Uproar? | Master of Malt blog","isPartOf":{"@id":"https:\/\/www.masterofmalt.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage"},"image":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage"},"thumbnailUrl":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","datePublished":"2025-03-07T12:00:37+00:00","dateModified":"2026-01-26T11:59:22+00:00","description":"It's been English whisky vs Scotch whisky recently. Here's the GI debate explained, in a long read that covers the whole story.","breadcrumb":{"@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#primaryimage","url":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","contentUrl":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","width":1200,"height":800,"caption":"One of the finest English whiskies around: Wire Works Bourbon Barrel Whisky"},{"@type":"BreadcrumbList","@id":"https:\/\/www.masterofmalt.com\/blog\/post\/the-english-whisky-gi-why-the-uproar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog Home","item":"https:\/\/www.masterofmalt.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Features","item":"https:\/\/www.masterofmalt.com\/blog\/category\/features\/"},{"@type":"ListItem","position":3,"name":"The English Whisky GI: Why the Uproar?"}]},{"@type":"WebSite","@id":"https:\/\/www.masterofmalt.com\/blog\/#website","url":"https:\/\/www.masterofmalt.com\/blog\/","name":"Master of Malt Blog","description":"Whisky and Sprits news, reviews, features &amp; interviews, innovations, offers and competitions.","publisher":{"@id":"https:\/\/www.masterofmalt.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.masterofmalt.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.masterofmalt.com\/blog\/#organization","name":"Master of Malt","url":"https:\/\/www.masterofmalt.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/03\/Master-of-Malt-logo.jpg","contentUrl":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2023\/03\/Master-of-Malt-logo.jpg","width":400,"height":400,"caption":"Master of Malt"},"image":{"@id":"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/masterofmalt","https:\/\/x.com\/MasterOfMalt","https:\/\/www.instagram.com\/masterofmalt\/","https:\/\/uk.linkedin.com\/company\/master-of-malt","https:\/\/www.youtube.com\/user\/masterofmalt"]},{"@type":"Person","@id":"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/6fb666f213d3d446c7b82e8b91010dd1","name":"Adam O'Connell","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.masterofmalt.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e6031a348a9a33ba6e9ac6f5fe3accde?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e6031a348a9a33ba6e9ac6f5fe3accde?s=96&d=mm&r=g","caption":"Adam O'Connell"},"description":"Adam O'Connell has been writing for Master of Malt for over eight years now. He\u2019s visited distilleries, wineries, and breweries across the world, reviewed a variety of whiskies, gins, rums, Tequilas, mezcals, brandies, vodkas, wines, beers, and cocktails, and contributed all kinds of words in all sorts of places, including over 1,000 articles to its award-winning online blog, The Whisk(e)y Wash, and many of the handy guides you might have enjoyed. He\u2019s even jammed with Kiefer Sutherland AND dined with Ainsley Harriott. Not at the same time.","sameAs":["https:\/\/www.masterofmalt.com\/authors\/adam-oconnell\/","https:\/\/www.instagram.com\/a_dram_of_adam\/","https:\/\/www.linkedin.com\/in\/adamtsoconnell\/","https:\/\/thewhiskeywash.com\/author\/adam-oconnell\/"],"url":"https:\/\/www.masterofmalt.com\/blog\/author\/adam\/"}]}},"meta_description":"It's been English whisky vs Scotch whisky recently. Here's the GI debate explained, in a long read that covers the whole story.","featured_image_url":"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2024\/10\/Wire-Works-Bourbon-Barrel.jpg","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/posts\/58388"}],"collection":[{"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/comments?post=58388"}],"version-history":[{"count":11,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/posts\/58388\/revisions"}],"predecessor-version":[{"id":61708,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/posts\/58388\/revisions\/61708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/media\/56944"}],"wp:attachment":[{"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/media?parent=58388"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/categories?post=58388"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.masterofmalt.com\/blog\/wp-json\/wp\/v2\/tags?post=58388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}