{"id":46265,"date":"2022-07-26T12:00:28","date_gmt":"2022-07-26T11:00:28","guid":{"rendered":"\/blog\/post\/axia-the-brand-revolutionising-greeces-spirit-history\/"},"modified":"2024-06-28T11:36:23","modified_gmt":"2024-06-28T10:36:23","slug":"axia-the-brand-revolutionising-greeces-spirit-history","status":"publish","type":"post","link":"https:\/\/www.masterofmalt.com\/blog\/post\/axia-the-brand-revolutionising-greeces-spirit-history\/","title":{"rendered":"Axia: the brand revolutionising Greece\u2019s spirit history"},"content":{"rendered":"<p><b>Using the resin of the ancient mastiha shrub, Axia is turning Greek tradition on its head. Millie Milliken headed to Greece to find out how this intriguing spirit came to be \u2013 and how it can be served in cocktails<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The mastic shrub on the island of Chios in Greece has been providing the island (and further flung destinations) with a special resin since the 5<\/span><span style=\"font-weight: 400;\">th<\/span><span style=\"font-weight: 400;\"> century BC. This elixir has been used in myriad different ways, from an antidote to snake venom to being used for embalming purposes during the Egyptian mummification process and for settling stomachs. When the Ottomans ruled Chios it was worth its weight in gold.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is also used to make Axia, a clear and characterful spirit distilled from the resin tears of this ancient shrub that was launched to market in 2021. Now, if you\u2019re thinking of the traditional Greek liqueur of mastiha, hold your horses \u2013 while Axia may also use mastic as its primary ingredient, there is nothing liqueur-esque about it. Instead, master distiller Maroussa Tsachaki has managed to extract the distinctive flavours of mastiha resin \u2013 pine needles, liquorice, rose petals, a touch of pepper and fresh citrus \u2013 into a refreshingly dry, clean and distinctive spirit that has become a favourite in bars across Greece, and here in the UK too.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From Athens\u2019 <a href=\"https:\/\/www.masterofmalt.com\/blog\/post\/cocktail-of-the-week-the-highball-gimlet.aspx\">The Clumsies<\/a> to London\u2019s Silverleaf (where it is served in one of my favourite cocktails, Verbena olive oil, alongside Roku gin, Citizens of Soil olive oil, lemon verbena cordial and orange bitters), Axia is proving itself as a bartender favourite. One of the world\u2019s best, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Monica_Berg\">Monica Berg<\/a>, one half of Tayer + Elementary in Old Street, has even mixed it with ingredients including coffee, green walnuts, Amontillado sherry and even Greek yoghurt. The options, it seems, are limitless.<\/span><\/p>\n<div id=\"attachment_46258\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-46258\" class=\"size-large wp-image-46258\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-1024x684.jpg\" alt=\"Axia\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-1024x684.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-768x513.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-374x250.jpg 374w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-1049x700.jpg 1049w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298-1200x801.jpg 1200w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1298.jpg 1772w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-46258\" class=\"wp-caption-text\">Harvesting mastiha<\/p><\/div>\n<h5><b>Making history<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">\u201cAxia has a long history in the spirits industry with its two founders, over 300 years combined, one being a seventh\u00a0generation Bacardi family member and the other a fifth generation distiller,\u201d explains Tony Chvala, the brand\u2019s charismatic CEO with whom myself and a group of other journalists travelled to Chios to see the brand\u2019s home with our own eyes. \u201cWe wanted to bring a new white spirits category to life and chose Mastiha for many reasons,\u201d he continues, alluding to its digestive qualities as well as the resulting spirit\u2019s low-calorie count.\u00a0From the original idea to the final liquid, it\u2019s taken four years to bring Axia to life.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The process of procuring the mastiha, however, is not a quick or easy one as we learned when we visited one of the island\u2019s mastic expanses containing a not so small number of 1,500 shrubs. It\u2019s hugely demanding physical work for growers like Augoustis Neamonitis to get the resin from the shrub to the Chios Mastiha Growers Association which regulates all <a href=\"https:\/\/en.wikipedia.org\/wiki\/Mastika\">mastiha<\/a> production on the island. Neamonitis goes through the stages of the harvest with us, which usually takes place between July and September. First, he clears the floor surrounding the roots and sprinkles with calcium. He then makes small cuts in the bark of the shrub\u2019s branches to get to the resin and over time, the resin solidifies into tear-like drops. The resin is then gently scraped from the shrubs onto the floor, before he collects it and sifts to separate from other detritus.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The cleaning of the resin is extremely important \u2013 it is washed and dried no less than three times to make sure it is ready for processing. Heading into the village of Pyrgi on the island \u2013 famous for its striking architecture and distinctive black and white tiled buildings \u2013 and we find a woman sat outside her house, a table to mastic resin on her table and using a sharp knife to remove any remaining grit or dirt embedded in each nugget. In peak season, the streets are lined with other residents doing the same. Indeed, the processing of mastiha is embedded in Greek culture.<\/span><\/p>\n<div id=\"attachment_46261\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-46261\" class=\"size-large wp-image-46261\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-1024x684.jpg\" alt=\"Axia\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-1024x684.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-768x513.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-374x250.jpg 374w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-1049x700.jpg 1049w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686-1200x801.jpg 1200w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1686.jpg 1772w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-46261\" class=\"wp-caption-text\">Resin tears<\/p><\/div>\n<h5><b>Making Axia<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">Turning mastiha into Axia isn\u2019t an easy process either, but with <\/span><span style=\"font-weight: 400;\">master distiller of Plomari Ouzo Distillery, <\/span><span style=\"font-weight: 400;\">Maroussa Tsachaki, responsible for creating the recipe and delivering the liquid, the final process of maceration and distillation has resulted in this entirely new Greek spirit.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Walking through the distillery\u2019s traditional alembic copper stills brings home the craft that goes into making a spirit like Axia \u2013 \u201cWe use traditional alembic copper stills, whose size and shape were carefully calibrated to deliver a unique sensory experience in the final distillate \u2013 layered complexity, velvety textures, and delicate balance. There were plenty of failed attempts before we landed on the right-shaped still,\u201d laughs Chvala.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The whole distillation process takes 10 hours with the mastiha crystals carefully macerated and then redistilled at 80C in the alembic stills. The head, hearts and tails are then measured the old-fashioned way, by nose. \u201cWhen the subtle aromas of citrus come through, we know we\u2019re coming to the heart,\u201d says Chvala. The still-strength spirit is rested onsite in stainless steel containers for several weeks to marry the flavours and develop a smooth character before purified local water is gradually added and gently mixed to achieve its 40% ABV.<\/span><\/p>\n<div id=\"attachment_46260\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-46260\" class=\"size-large wp-image-46260\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-1024x684.jpg\" alt=\"Axia Mastiha\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-1024x684.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-768x513.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-374x250.jpg 374w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-1049x700.jpg 1049w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684-1200x801.jpg 1200w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1684.jpg 1772w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-46260\" class=\"wp-caption-text\">Collecting resin<\/p><\/div>\n<h5><b>Keeping it real<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">During our travels with the Axia family, the question of mastiha\u2019s sustainability is raised. \u201cThe mastiha farming process in itself is sustainable,\u201d explains Chvala, with each shrub producing for over 70 years as well as planting 20% new shrubs every year. However, with demand for mastiha outstripping supply, and trading of it becoming more and more prevalent oversees, the danger of running out of mastiha is something that Axia and the mastiha industry is keen to get on top of \u2013 with the possibility of artificial mastiha production also on the table.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Until then however, with an ever-curious consumer and the growing popularity of clear spirits behind it, Axia is, I think, looking at a bright and exciting future. Just over three days of enjoying it in its home, it\u2019s clear to see that this bold and nuanced spirit has quickly become adopted by its Greek family. Back on home soil, and in a world of growing flavour enthusiasts, I have no doubt that Axia\u2019s\u00a0 character will capture the curiosity of home drinkers too. Besides, it\u2019s always worth having a bottle around to cure snake bites.<\/span><\/p>\n<div id=\"attachment_46262\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-46262\" class=\"size-large wp-image-46262\" src=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-1024x684.jpg\" alt=\"Axia cocktails\" width=\"770\" height=\"514\" srcset=\"https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-1024x684.jpg 1024w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-300x200.jpg 300w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-768x513.jpg 768w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-374x250.jpg 374w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-1049x700.jpg 1049w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967-1200x801.jpg 1200w, https:\/\/www.masterofmalt.com\/blog\/wp-content\/uploads\/2022\/07\/DSC_1967.jpg 1772w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-46262\" class=\"wp-caption-text\">Making cocktails with Axia<\/p><\/div>\n<h5><b>How to use Axia in cocktails<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">Got a bottle but not sure how to use it? Axia works well in so many classic cocktail formats. Here\u2019s one to try at home.<\/span><\/p>\n<h5><b>Mastiha Margarita<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">45ml\u00a0<\/span><a href=\"https:\/\/www.masterofmalt.com\/spirit\/axia\/axia-extra-dry-mastiha-spirit\/\">Axia Extra Dry Mastiha<\/a><br \/>\n<span style=\"font-weight: 400;\">25ml <a href=\"https:\/\/www.masterofmalt.com\/liqueurs\/pierre-ferrand\/pierre-ferrand-dry-curacao-liqueur\/\">Pierre Ferrand Dry Curacao<\/a><br \/>\n<\/span><span style=\"font-weight: 400;\">7.5ml <a href=\"https:\/\/www.masterofmalt.com\/syrups-and-cordials\/funkin\/funkin-agave-syrup\/\">agave syrup<\/a><br \/>\n<\/span><span style=\"font-weight: 400;\">22.5ml fresh lime juice<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Line the tumbler rim with salt (smoked if you\u2019re feeling sophisticated). Mix all ingredients in a shaker and pour over rocks. Garnish with a wheel of lime.<\/span><\/p>\n<p><strong>Axia is available from Master of Malt. Click here to <a href=\"https:\/\/www.masterofmalt.com\/spirit\/axia\/axia-extra-dry-mastiha-spirit\/\">buy<\/a>.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using the resin of the ancient mastiha shrub, Axia is turning Greek tradition on its head. Millie Milliken headed to Greece to find out how this intriguing spirit came to&#8230;<\/p>\n","protected":false},"author":46,"featured_media":46259,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[893],"tags":[806,1977],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Axia: the brand revolutionising Greece\u2019s spirit history | Master of Malt blog<\/title>\n<meta name=\"description\" content=\"Using the resin of the ancient mastiha shrub, Axia is turning Greek tradition on its head. 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