Today, Ian Buxton pays tribute to one of Scotch whisky’s greats who died recently: Alan Gray, the man behind industry bible the annual Scotch Whisky Industry Review.
Here at Master of Malt, we were greatly saddened to note the passing of Alan Gray. Alan Gray – ‘who he?’ some of you might ask.
Alan may not have been well-known outside the industry, and he is unlikely to have been recognised by the whisky drinker, but he was widely respected by industry insiders for his insightful commentary on the Scotch whisky business.
Born in Lanark in December 1939, he trained initially as a chartered accountant, became a financial journalist in London and, on his return to his native Scotland, a stockbroker. Bear in mind that in the 1960s there were still very many more independent whisky companies and thus stocks quoted on the market. But whisky became his great love and, in 1977, he launched the first edition of his Scotch Whisky Industry Review.
As he developed his contacts and networks (which were extensive, for he was a clubbable man), this came to be seen as the most credible independent source of information and commentary on the industry. Each issue went into meticulous depth on production, stock levels, shipments, brand and marketing activity, frequently covering 300 pages or more of closely packed argument.
His reputation grew with the publication of a monthly newsletter and he was valued for his discretion and his respect for the many ‘off the record’ conversations which added such depth to his commentary.
Alan was recognised as a Keeper (later Master) of the Quaich, an honour which he greatly valued. He was not afraid to challenge some of the industry’s conventions or to debunk the myths and spin that he detected from time to time in marketing. During his long life, Alan recorded the whisky industry moving from the depression of the ‘whisky loch’ to today’s current prosperity and expansion, always with sharp wit and a keen intelligence.
Think of him as a latter-day Alfred Barnard – a chronicler and enthusiast who has left an invaluable and unrivalled record. He had only recently completed work on the latest Scotch Whisky Industry Review 2019, remarkably the 42nd edition (photo in header from this publication). Its 284 pages will be a lasting memory of an impressive lifetime’s achievement.
Alan Gray died on 20th February 2020 and is survived by his wife of 56 years, Margaret, his three sons Barry, Colin and David, his brother Jim and by six grandchildren.