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Master of Malt Introduces Innovative Drinkworks Home Bar Cocktail Machine to the UK
Drinkworks Home Bar
26 November 2020 Cocktails at the push of a button: the Drinkworks Home Bar is available to order now, exclusively stocked at Master of Malt.

Multi-award-winning eCommerce platform Master of Malt has launched ingenious at-home cocktail solution Drinkworks to the UK market.

The Drinkworks Home Bar crafts an array of cocktails at the touch of a button. From Old Fashioneds and Mojitos, to Kentucky Sours, Spritzers and Long Island Iced Teas, the connected, first-of-its-kind machine makes a menu-load of classic and modern serves a simple reality. No mess, no specialist ingredients, no measuring: just one straightforward and compact system in your very own kitchen. 

Drinkworks first launched in the US to much acclaim, and is now available in the UK. The device itself works with Pods, which hold the precisely-measured, top-quality, natural ingredients needed for each serve. Smart technology calculates the precise amount of water and carbonation needed to deliver a perfectly chilled beverage every time. The only additional requirement is glassware to hold the cocktail – the rest happens at the press of a button.

Pods are available to purchase in packs of four, or as themed bundles with a Drinkworks machine. The full line-up available in the UK includes The Old Fashioned, The Mojito, Long Island Iced Tea, Gin & Tonic with Elderflower, Moscow Mule, Lemon Bubbly, Vodka Soda with Lime, Peach Cooler, Kentucky Sour, Vodka Lemonade, Rosé Spritzer and Fruit Punch. There’s a Pod for every palate, with more varieties to be released shortly.

“At Drinkworks, we set out to reinvent the at-home drinking experience through innovation,” said Nathaniel Davis, Drinkworks CEO. “Now, as we head into the holiday season, we’re excited to introduce the Drinkworks Home Bar to new customers in the UK, and to continue to bring a little more joy into people’s lives, one Pod at a time.” 

Jason Hockman at Master of Malt, added: “We’re all about inspiring people to explore new flavour experiences, and Drinkworks does just that. It’s incredibly simple, and the cocktails produced are beautifully balanced. There’s no need for loads of ingredients, specialist barware or even ice. Literally all you need is something to pop your drink in.

“Even better, Christmas is coming. Drinkworks would make the perfect gift under the tree – for those who have been incredibly good this year!”

The Drinkworks Home Bar is available to order now from Master of Malt, priced at £399. The starter pack includes two CO2 canisters, cleaning tablets, an instruction booklet, and a stand for shorter cocktail glasses. Promotions and bundles featuring Pods and Drinkworks machines are running now.

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