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Master of Malt Press Information

Master of Malt Wins 6 Awards at the 2013 World Whiskies Awards
World Whiskies Awards 2013
02 April 2013

Master of Malt received six awards at the World Whiskies Awards 2013, including the Global Icons of Whisky award for “Whisky Retailer of the Year – Online” for the second consecutive year.

Whisky Magazine held its annual World Whiskies Awards at the Waldorf Hotel in London on the 21st of March 2013 where honours were presented across multiple categories for achievements in the world of whisky during the previous year. The Global Icons of Whisky, the Icons of Whisky, the World Whiskies Design Awards, and the World Whiskies Awards comprised 23 categories in which a select few were awarded the highest honours for innovation, design, liquid, and retail success. During the ceremony, the Master of Malt team was presented with an astounding six awards, including:

GLOBAL ICONS OF WHISKY 2013
Whisky Brand Innovator of the Year: Master of Malt
Whisky Retailer of the Year – Online: Master of Malt

ICONS OF WHISKY 2013
Whisky Retailer of the Year – Online: Master of Malt England, Rest of the World
Whisky Brand Innovator of the Year: Master of Malt England, Rest of the World

WORLD WHISKY AWARDS 2013
World’s Best Whisky Liqueur: Master of Malt 40 Year Old

WORLD WHISKY DESIGN AWARDS 2013
Best Whisky Range: The Whisky Advent Calendar

Other nominees in these categories included such renowned retailers and producers as The Whisky Exchange, Jeroboams, The Whisky Shop, La Maison du Whisky, Irish Distillers (Pernod Ricard), The Edrington Group, Compass Box, and many other notable and award-winning companies.

Sales Director Ben Ellefsen noted, “We were delighted to have been recognised by the world’s leading whisky publication for the second year in a row.”

Master of Malt received the Retailer of the Year – Online within the Icons of Whisky in 2013, but the 2013 Awards marked the first time it received a World Whiskies Award for a liquid it produces. As Ben remarked, “This has the supremely important quality of being the only award that we have achieved so far from Whisky Magazine for *liquid*, as opposed to ‘doing things’.


Master of Malt 40 Year Old Speyside Whisky Liqueur - 43% - £239.95

Nose: A very grown up nose, with rich leather notes, hints of cedar, cigar leaves, toffee apples, old sherry and woodsheds. Beguiling!

Palate: Rich and oaky with notes of soft wood smoke in a pine forest, manuka honey, rum spice and cinnamon.

Finish: Beautiful length, fading away on damson jam, barley and nutmeg.


Master of Malt 40 Year Old Whisky Liqueur is now available from Master of Malt. The Whisky Advent Calendar - 72cl - £149.95 We love Christmas and we love the excitement of advent calendars, but we've always longed for something a little more interesting than a small piece of cheap milk chocolate on the other side of each door… Well folks, we've got the perfect solution - the Whisky Advent Calendar from Drinks by the Dram. Behind each of the 24 doors is a different 3cl sample of delicious whisky! We'll keep the contents a surprise, but we can tell you that behind one of the doors is a sample of 50 year old Scotch whisky, the full-sized bottle of which is worth £350! The Whisky Advent Calendar is now available from Master of Malt.

About Master of Malt:
- Established in 1985
- Master of Malt is one of the UK’s leading Online Spirits Merchants, with a huge range of whiskies, rum, brandies, gins, cocktails and many other fine spirits.
- UK Next Day Delivery from £6.95

Follow Master of Malt:
- On Twitter: @MasterOfMalt
- On Facebook: MasterOfMalt
- On their blog: MasterOfMaltBlog

For more information contact:
Ben Ellefsen: +44 (0)7816 661657

The full press release can be downloaded at this link.

Copyright ©Master of Malt 2013. This press release must not be altered in any way.
Accompanying media can be downloaded at this link.

Media Use Only. Copyright ©Master of Malt 2013. These pictures are intended for media use only. The pictures must not be altered in any way. For special permission to edit photos please contact press@masterofmalt.com

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